CRM Manager

icon briefcase Job Type : Full Time

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Job Description - CRM Manager

Wai Yuen Tong is a renowned brand-name pharmaceutical group publicly listed in Hong Kong with diversified products of Chinese & Western medicines, health food, beauty & health care products available in local & overseas market.

We are currently operating more than 60 retail outlets in Hong Kong and Macau. To strive for long term development and assure the product quality, our Chinese medicine pharmaceutical plant in Yuen Long, with a floor area of over 110,000 square feet, has been awarded by GMP accreditations from the Chinese Medicine Council of Hong Kong as well as the Australian Therapeutic Goods Administration (TGA).

To further strengthen our workforce, we are now inviting high calibre personnel to join our team as: 

Responsibilities:

  • Drive Membership Acquisition, Retention and Engagement to achieve business goals
  • Develop and implement CRM campaigns, engagement activities, and promotions for both online and offline platforms.
  • Liaise and drive collaboration with strategic partners for joint promotion opportunities to capitalize on business opportunities and captivate customers
  • Analyze the sales data and identify key purchase trends and analyze all data
  • Collaborate with retail team, e-com and product teams to plan targeted programs and customer development initiatives through customer database segmentation, personalized communications creation, multi-channel campaigns.

Requirements:

  • Degree holder in Marketing, Business Analytic or related disciplines
  • At least 8 years of experiences in CRM management, preferably in retail industry.
  • Solid experience in customer acquisition, segmentation and retention.
  • Strong knowledge in consumer data analysis and loyalty program formation.
  • Experience in new CRM System / Loyalty program implementation is a MUST
  • Excellent command of written and spoken English, Chinese and Mandarin
  • Proficient in MS Office
  • Logical mindset with strong analytic skill is an advantage

Benefits:

  • 5 days work & bank holidays
  • Flexible working hours
  • 15 days annual leave, birthday leave, marriage leave
  • Performance bonus
  • Medical & Dental coverage
  • Staff Discount

(Information provided will be treated in strict confidence and will only be used for recruitment-related purposes.)

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