Defi Marketing Specialist

Job Description

DeFi Marketing Specialist

Company Overview:

Our client is a growing startup in the Web3 and DeFi business. They are looking for a junior marketing specialist in their early career stage. Generalist, creative, bilingual (Chinese & English), AdTech proficient.

Preferably the candidate has strong interest in Web3, DeFi, NFT and cryptocurrency related areas.

Experience in live streaming channels, content curation, newsletter, infographics.

Any discipline.

Responsibilities:

1. Follow Web3 marketing trends, and opportunities, providing insights and recommendations to support the company's business development.
2. Content curation (article, tutorial, walkthrough, video, graphics)
3. Social media strategy, in-house & external stakeholders coordination
4. Collaborate closely with cross-functional teams to provide business support

Requirements:

1. Candidates with strong interest in Web3, DeFi, NFT, cryptocurrency or blockchain technologies. Creative, independent.
2. Knowledge of SEO, Google Analytics, Search Console, SEMrush, Twitter, etc.
3. Machine-assisted content curation, ChatGPT, generative AI, Figma.
4. Sense of social media, trends, keyword research
5. Proficient in English and Chinese, any foreign language is a plus.
6. Team player

What We Offer:

A dynamic and innovative work environment
Opportunities for growth and development in a rapidly expanding industry.