Digital Marketing Executive (Product Promotion)

Responsibilities: 

• Execute digital marketing campaigns as required by our business and brands
• Organize, create, launch and monitor online campaigns and formulate up to date e-marketing initiatives to generate sales and brand awareness
• Plan and conduct marketing activities via internet including websites, Facebook, IG, YouTube and other social channels in collaboration with product managers.
• Identify and communication internally digital marketing trends and share insights.
• Understand the marketing strategies and objectives for the development of content strategy.
• Identify and build partnership with media and influencers to create/co-create content.
• Explore creative promotion and activities to help grow social media account followers
• Monitor, analyze, and provide insight on demographic and social media platform activities

Requirement:

• Associate Degree or above, preferably majoring in Digital Marketing, Journalism, Public Relations or related disciplines;
• Minimum 2 years’ experience in digital marketing or social media, digital marketing agency; with experience in toy industry will be an advantage.
• Technical skills required: Photoshop, Premiere Pro
• Knowledge in digital marketing tools and best practices of Facebook ad manager is an advantage 
• Knowledge in running social media platforms, digital campaigns and content creations
• Independent, mature, well-organized and good team member;
• Candidate with more experience will be considered as Senior Digital Marketing Executive

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