Digital Sales and Engagement Manager - Hang Seng Bank (HK)

Some careers have more impact than others.

If you're looking for a career where you can make a real impression, join Hang Seng and discover how valued you'll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, Hang Seng offers opportunities, support and rewards that will take you further

Commercial Banking

Hang Seng's Commercial Banking provides customized one-stop financial solutions to our corporate customers, from prime small and medium-sized businesses to publicly listed companies.
For customers conducting business locally or around the world, we offer a comprehensive range of services including corporate lending, trade and receivables finance, structured loan, cash management, investment, treasury services, insurance and e-Banking services. As a reliable financial partner, we attend to the specific business needs of our customers and provide efficient tailor-made banking solutions through our relationship managers and dedicated specialists.

We are seeking high caliber professionals to join our team as Digital Sales and Engagement Manager

Principle Responsibilities

• Implement strategic plans and initiatives to deepen customer engagement and penetration through generating personalized/ segment centric communications

• Lead efforts to improve the navigation experience of public website (PWS) and optimize the exposure to showcase our solution offerings for enabling business growth objectives
• Analyze responses and collect feedback from customer surveys, coordinate internal / external exchange sessions, summarize insights to refine the engagement model
• Enhance communication in a customer-centric tone, aiming for better sales conversion
• Work in collaboration with the internal stakeholders such as MKG, CCC to support digital sales initiatives

Requirements

• University degree in Marketing, e-Commerce OR other relevant qualifications
• Sound knowledge and experience in digital banking / digital's sales and/or marketing strategy
• Customer-oriented with strong business acumen
• Strong data analytical skills with ability to produce management insights from massive data sources for driving business results
• Creative thinker and self-motivated with good communication, interpersonal, problem-solving skills and strong sense of ownership

• Professional qualifications such as Enhanced Competency Framework (ECF) and/or Certified Banker (CB) under Hong Kong Institute of Bankers (HKIB) would be an advantage.

You'll achieve more when you join Hang Seng Bank Limited.

www.hangseng.com/careers

https://www.linkedin.com/company/hang-seng-bank/

Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Issued by Hang Seng Bank Limited

CMB