Director of Marketing and Communications - Dorsett Kai Tak (Pre-opening)

Dorsett Hospitality International is one of Asia’s fastest-growing hotel groups. As a Hong Kong hospitality brand, we are proud to have an international footprint in 23 major cities worldwide with a total of 53 properties with our strategic partners TWH and AGORA Hospitality Group, including Dorsett Hospitality International’s 4 core brands: Dorsett Hotels, Dao by Dorsett, d.Collection, and Silka, each with their own distinct identity and offerings to cater to diverse travel needs. Since the group’s establishment in Hong Kong in January 2007, we have expanded with hotels across China, Malaysia, Singapore, Japan, Australia, the United Kingdom, and Continental Europe; more properties are planned in the development pipeline.

Job Responsibilities:

• Responsible for planning, development, and implementation of the hotel’s marketing, communications, and public relations activities
• Assist in marketing strategies formulation and protecting brand integrity, ensuring all marketing communications and public relations activities are developed in-line with overall marketing and brand direction
• Promote the hotel's image through customer touch points, positive publicity, suitable collateral and appropriate awareness campaigns
• Content Generation - Ideate, curate, write, conduct keyword research, and edit content for online/social media platforms to increase brand awareness and expand digital presence in the market
• Create and test various advertising campaigns across various new ad/social media platforms to drive new areas of business growth and exposure
• Work in tandem with e-marketing agency to ideate and strategize Google ads campaigns to improve rate of lead generation and reduce cost per acquisition
• Provide online analytics with in depth insights for key business decisions
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

Job Requirements:

• University degree in English Studies, Translation, Marketing, Journalism, or related disciplines
• Minimum 10 years of experience in Marketing and Communication field
• Managerial experience in the hospitality or hotel industry, additional experience gained in PR agency or event management company preferred
• Experience in branded product launches or collaboration, events, entertainment, and F&B will be an advantage
• Understand how the social media algorithms work – Facebook, Instagram, YouTube, LinkedIn, WeChat, Twitter, Xiaohongshu, etc
• Strong creative, strategic, analytical and project management skill
• Able to multi-task, work under pressure, and meet tight deadlines

We offer attractive compensation package to the right candidate. Interested parties please apply with full resume, present and expected salary to Human Resources Department by email to [email redacted, apply via Company website]

For more information, please visit our career portal

We are an equal opportunity employer and welcome applications from all qualified candidates. All personal data collected is for recruitment purpose only. Applicants not hearing from us within six weeks from the date of advertisement may consider their applications unsuccessful.