External Communications Officer - Hang Seng Bank (HK)

Job description



A Career with Hang Seng Bank
Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.



Corporate Communications
Hang Seng's Corporate Communications Department formulates and executes compelling communications programmes that promote the Bank's corporate image, products and services. It monitors public opinions about the Bank and ensures important messages are conveyed in a timely and effective manner. The Department also helps safeguard Hang Seng's brand and position as the leading domestic bank in Hong Kong by advising on reputational matters and strengthening relationships with its stakeholders.
We are currently seeking a high caliber professional to join our Corporate Communications Department as External Communications Officer.


The External Communications Officer is expected to support the execution of strategic External Communications plan for the Bank. The role holder will also support the daily operations of the team, while ensuring all internal infrastructure is in place for effective communications.



Principal responsibilities
Operational Management and Corporate Content

• Manage the information depository and distribution list for Corporate Communications
• Update, keep track and maintain corporate materials and literature
• Support the team on cost and budget control

Media and External Communications

• Research on external opportunities to build brand and awareness of the Bank
• Support the team in campaign execution, including logistic arrangement of media and corporate events
• Support the management of media and vendor relationships
• Lead media and social monitoring and generate daily report with the support of other team members
• Manage and update media lists. Build media database and keep track on our media relations
• Manage media coverage report and keep track on spokesperson's relevant activities
• Support on reputational risk management

Requirements

• Bachelor's degree in Marketing, Communications, or a related field
• A self-motivated individual and keen learner with strong interests in media, public relations or content development
• Excellent written and verbal communications skills in Chinese and English
• Agency background is a plus

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