Manager, Product Proposition and Marketing - Hang Seng Insurance - Hang Seng Bank (HK)

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Insruance
Hang Seng Bank was one of Hong Kong's bancassurance pioneers with insurance business footprint started since 1965. Over the years, Hang Seng Bank has been committed to serve its customers by providing full spectrum of insurance products including Life Insurance manufacturing, distribution of General Insurance and Medical products, and MPF business.
Insurance is a fast-growing business and is one of the key drivers of Hang Seng Bank. As a well-established insurance entity, we take care of every need of our customers with an optimized service excellence through the Bank's retail and commercial network, with a dedicated team of professionals in place.
We are currently seeking a high caliber professional to join the Life Product Department as Manager, Product Proposition and Marketing.

Principal Responsibilities

• Execute and take ownership in all insurance product marketing initiatives including but not limited to new product launches and product revamps, development of product collateral, translation and layout of product selling guide, portfolio factsheets and relevant regulatory disclosures to customers.
• Assist to develop the overall product proposition from customer needs, its core benefit and payoff with its clear differentiation.
• Ensure compliance with all respective IA and HKMA requirements while adhering to best practices within the Bank.
• Take ownership of the product content scope in the public website. Collaborate directly with the Digital Team on product content and relevant internal sales platform, to ensure compliance with all regulatory disclosures, including dividend ratios, etc.
• Manage the governance process for product materials for relevant first line and second line stakeholders as well as applicable approval forums.
• Collaborate internally with key stakeholders in the Bank and HSIC, to ensure the smooth execution of initiatives in both online and offline product marketing materials.
• Conduct regular review of product marketing materials.
• Address and manage regulatory and audit actions as appropriate.
• Collaborate with HSIC Distribution Department to manage the product marketing budget, support marketing budget management, including vendor management, procurement, vendor payments, and cross-department transfers and product marketing budget plan approvals.
• Support ad-hoc projects and initiatives as assigned, in alignment with the direction of the Bank, Group Insurance and HSIC.

Requirements

• University degree in Business Administration, Marketing, Economics or related disciplines
• Minimum 6 years of relevant working experience with exposure to insurance industry, bancassurance experience will be an advantage
• Good sense of ownership, able to work diligently and have a positive mindset
• Good insurance product knowledge
• Experience in managing risk-control stakeholders is highly preferred
• Strong problem solving and communication skills
• Self-motivated and able to work independently
• Proficiency in both English and Chinese

HSIL

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Hang Seng is committed to service excellence. Our people are our most important asset and play a vital role in our efforts to continually enhance our performance for customers and provide best-in-class products and services. We seek to attract high-calibre talent by offering a dynamic working environment, good career development opportunities and competitive compensation packages.

Issued by Hang Seng Bank Limited