Marketing Officer

Corporate Profile Chow Tai Fook Jewellery Group Limited (the “Group”; SEHK stock code: 1929) was listed on the Main Board of The Stock Exchange of Hong Kong in December 2011. The Group’s vision is to become the most trusted jewellery group in the world.

Founded in 1929, the Group’s iconic brand “CHOW TAI FOOK” is widely recognised for its trustworthiness and authenticity, and is renowned for its product design, quality and value. A long-standing commitment to innovation and craftsmanship has contributed to the Group’s success, along with that of its iconic retail brand, and has been embodied in its rich 90- year heritage. Underpinning this success are our long-held core values of “Sincerity • Eternity”.

The Group’s differentiation strategy continues to make inroads into diverse customer segments by catering to a bespoke experience for different lifestyles and personalities, as well as customers’ different life stages. Offering a wide variety of products, services and channels, the Group’s brand portfolio comprises the CHOW TAI FOOK flagship brand with curated retail experiences, and other individual brands including HEARTS ON FIRE, ENZO, SOINLOVE and MONOLOGUE.

The Group’s commitment to sustainable growth is anchored in its customer-centric focus and strategies, which are in place to promote long-term innovation in business, in people and in culture. Another asset underpinning sustainable growth is a sophisticated and agile business model. This supports the Group by fostering excellence and extending opportunities along the entire value chain to communities and industry partners across the world.

With an extensive retail network in China, Japan, Korea, Southeast Asia and the United States, and a fast-growing e-commerce business, the Group is implementing effective online-to-offline (“O2O”) strategies to succeed in today’s omni-channel retail environment.

Key Responsibilities

• Collaborate with cross-functional teams such as R&D, product, branding, training, sales teams, CRM and e-commerce, etc. to implement and execute marketing campaigns and promotional activities.
• Responsible for preparing and reviewing retail marketing materials such as malls’ social feed copies and promotional collaterals.
• Manage and coordinate with vendors, agencies of advertising, PR, digital and events.
• Assist to arrange logistics of stock loan, transfer and security booking for media/PR photoshooting purpose.
• Participate in on-site assistance and support for marketing and customer events, ensuring smooth execution.
• Coordinate and maintain projects with clear timeline to ensure they are updated and communicated across project stakeholders on a timely manner.
• Support the team in preparing, updating and keeping track of campaign result and record on a regular basis.
• Propose joint-promotion opportunities for brands collaboration & partnership.
• Perform other ad-hoc projects as assigned.

Requirements

• University graduate in Marketing / Public Relations / Communications / Journalism or related disciplines.
• 1-3 years’ of experience in brand & product marketing, advertising, creative writing, digital and event management preferably in Retail industry.
• Result-oriented with creative and strong marketing sense as well as business acumen.
• Proactive, multi-tasking, fast-paced with strong communication and presentation skills. 
• A good team player, self-motivated, strong sense of responsibility, and detail-minded.
• Good in PowerPoint, Excel and Chinese word processing.
• Good command of written and spoken English, Cantonese & Mandarin.
• Immediate is preferred.

We offer excellent career opportunities, attractive remuneration package & benefits to the right candidate. Interested parties please apply by clicking " Apply Now " with a full resume stating the latest and expected salary.

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