Product Manager (Haematology)

Role Purpose

Drive the strategic planning, execution, and performance of the haematology portfolio, delivering strong commercial outcomes while improving patient access and outcomes through impactful, insight-driven marketing.

Key Responsibilities

• Develop and execute brand and portfolio strategies to maximise growth and market share
• Drive sales performance and ensure achievement of commercial targets
• Lead business planning, forecasting, and financial management (P&L accountability)
• Design and implement marketing programmes, including product launches and campaigns
• Partner closely with cross-functional teams (Sales, Medical, Market Access, Regulatory)
• Engage KOLs and healthcare professionals to generate market insights and shape strategy
• Collaborate with field sales teams to gather insights and optimise customer engagement
• Analyse market data and translate insights into actionable business decisions

Requirements

• Minimum 5 years’ experience in pharmaceutical or healthcare industry
• Proven track record in marketing / product management roles
• Exposure to oncology or haematology is highly preferred
• Strong ability to work in a highly competitive and dynamic market environment
• Demonstrated experience working cross-functionally across Sales, Marketing, Medical, and Market Access
• Proven ability to lead or influence teams without direct authority
• Strong financial acumen, including business planning, forecasting, and budget management
• Ability to engage effectively with healthcare professionals; Cantonese language capability is an advantage