Senior Associate Strategist

About Ogilvy

Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry. 

Ogilvy Social is a global, cross-discipline team of social experts from across all of Ogilvy’s businesses. We believe in ‘Social First’ methodology and design integrated social solutions that combine deep disciplines like social activation, influencer strategy, CRM, public relations and social ecomm marketing.

About the Role  

Senior Associate Strategist responsibilities include:

• Contribute to the cross-discipline social media team, spanning public relations and advertising


• Online research and social media monitoring using a variety of social media listening tools and performance monitoring tools


• Develop social always-on and campaign strategy


• Campaign execution and management in the areas of social content, community management, influencer identification, influencer outreach and offline activation


• Measure campaign effectiveness using a variety of social media analytics tools with an organized data-driven mindset


• Day-to-day client relationship and multi-tasking management

In order to be successful in this role you must:

• Have a bachelor's degree or equivalent with a strong academic record


• Have 4+ years of work experience with multiple social media platforms (IG, FB, LI, TikTok). Social KOL marketing experience is also preferred


• Have a strong understanding and interest in digital marketing trends, industry practices and case studies, especially in retail and luxury brands


• Understand current and emerging media platforms in global and Mainland China and their usage from a consumer and business perspective


• Have excellent communication skills – verbal and written in Chinese and English (test will be given)


• Think critically and creatively, meaning the ability to think clearly and rationally, solve problems and develop new and useful possibilities


• Plan and execute on multiple projects simultaneously in an organized fashion


• Work calmly and maintain good judgment in a fast-paced work environment


• Collaborate with colleagues in different countries and appreciate cultural differences


• Be passionate about social media & digital marketing

Additional skills preferred:

• Fluent in Cantonese & reading and writing traditional Chinese


• Experience with China social platforms is a plus (WeChat, RedNote, Douyin, etc.).


• Image and video production and editing


• Project management experience

How We’ll Support You 

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.