Senior Digital Content Copywriter / Creator

Responsibilities include:

• Formulate digital marketing strategies (including but not limited to website, social media, SEM, SEO, display advertising.)
• Handle paid social advertising campaign including setup, optimization & reporting.
• Develop contents to maximize brand awareness and drive conversion in different paid campaign platforms.
• Copy writing and optimization for social media campaign.
• Work with production agency on the development of TVC or video.
• Lead the creative team on creative development including videos & images.
• Support any ad hoc project as requested.

Requirements:

• Degree or above in Marketing/PR/communications, event management, Journalism, marketing, translations, or related disciplines;
• At least 3 years working experience in Marketing, Communications, Branding or event management;
• Experienced in social media and website management, PR using traditional and new media
• Possess excellent writing and communications skills with media, influencers and especially digital and social media effective copywriting;
• Agency experience and experience in leading a small team is preferred;
• Organized, proactive, team player, self-motivated, detail-oriented, can work under pressure.

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