Assistant Manager, Retail Experience

Responsibilities:

. Assist to plan and launch compelling & effective campaigns to promote HKIA Retail News and Loyalty Programme to build awareness, engagement and spending

. Lead UX/UI enhancement on Customer Relationship Management (CRM) portal and MyHKG for new digital initiatives and oversee User Acceptance Test ( UAT) on system integration

. Liaise and solicit collaboration opportunities with tenants and business partners to organize campaigns, Public Relations and events

. Manage the integrated communication plan for the campaigns and events and boost experiential shopping experience

. Perform regular data analytics, campaign effectiveness tracking against business goals for review and improvement

. Assist in the development of Terminal 2 pre-marketing work, including showsuite and marketing collaterals

Requirements:

. Degree holder in Business Administration, Marketing, Communications or related disciplines

. 6 years working experience in marketing with min. three years in loyalty programme marketing/ campaign management

. Candidate with experience in China market has advantage

. Strong analytical, problem solving and project management skills

. Proactive, attention to details and results oriented

. Excellent in written and verbal communication and interpersonal skills

. Experienced in system implementation and enhancement is an advantage