Brand Manager

Responsibilities:

• Manage the branding for all brands under Petagon Limited.
• Assist brands to formulate and implement regional marketing, social media, and public relations strategies to drive business growth.
• Assist in the development of regional go-to-market strategies and work closely with retailers and business partners to drive successful promotions and retail campaigns for maximum business benefit.
• Assist in identifying new business partners for potential joint promotions, partnerships, or sponsorships.
• Work with related stakeholders to launch product innovation and renovation on schedule.
• Independently manage routine product management responsibilities, including forecasting, product training, and handling clients’ inquiries.
• Monitor sales performance, competitor moves, and market trends on a regular basis with an on-time report for management review.
• Work closely with sales and marketing to deliver credible presentations and education to business partners and customers whenever necessary.
• Establish and cultivate relationships with key members of the business partners.
• Lead the development and maintenance of our brand guidelines, as well as take ownership of our corporate website and social media profiles. Requirements:
• A degree in marketing, communication, or a related field is mandatory for this position.
• Proven experience as a brand manager or associate brand manager for at least 5 years in brand management and communications.
• Must demonstrate a proven ability to develop brand and marketing strategies and effectively communicate recommendations to executives.
• Must be capable of multitasking and handling work pressure efficiently.
• Fluent in English and Chinese with great writing and presentation skills.
• Possesses excellent communication skills.
• Has established strong media relationships in Hong Kong.
• Exhibits both leadership and teamwork skills, being able to lead projects and work independently.
• Demonstrates empathy and a team-oriented mindset.

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