Senior Digital Performance Manager

Job Description:

Business Development & Driving Agency Growth

• Support management in prospecting clients and tracking revenue to achieve growth and revenue targets.
• Contribute to developing new products and strategies for sustained agency growth.
• Establish strategic partnerships with publishers and suppliers for better support and commercial agreements.
• Represent iProspect in trade events and industry awards to enhance reputation.

Strategic Performance Marketing

• Stay updated on digital industry trends, focusing on SEM, Display, Social, and Analytics.
• Develop an understanding of various digital media channels and their potential in clients' marketing activities.
• Contribute to developing new products and strategies for agency growth.
• Gain expertise in iProspect's offerings and services.
• Assist in business pitches as required.

Leadership & Management

• Lead the 'performance media' business stream, driving growth and best practices.
• Foster a culture of learning and innovation within the agency.
• Manage client relationships, campaign development, and execution for key Tier One clients.
• Set and manage client and internal team expectations.
• Develop personal presence and authority within the agency.
• Master internal processes and lead performance review presentations.
• Lead regular results analysis, reporting, and presentations.

Innovation & Initiative

• Contribute creative and innovative ideas for client campaigns and process improvements.
• Share ideas and opinions on clients' businesses, agency operations, and industry trends.
• Take ownership and proactively make things happen.

Client Relationships

• Foster positive partnerships with clients to achieve their business objectives.
• Understand client pressures and respond effectively.
• Gain clients' trust and value by providing expert advice on digital marketing.

People Management

• Create a positive and extraordinary work environment for staff and clients.
• Mentor and provide feedback to Digital Coordinators/Specialists.
• Delegate tasks and provide appropriate workload.
• Identify development opportunities for team members and support their growth.
• Conduct performance appraisals for Digital Coordinators/Specialists.

 

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