Customer Relationship Management Manager

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Job Description - Customer Relationship Management Manager

We are seeking for a CRM Manager for the Mumbai Location with a reputed company into Luxury Beauty & Skin Care.

Roles & Responsibilities :

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative.

• Prepare and manage monthly, quarterly, and annual budgets for the Marketing department.

• Set, monitor and report on team goals.

• Design branding, positioning and pricing strategies.

• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).

• Analyze consumer behavior and determine customer personas.

• Identify opportunities to reach new market segments and expand market share.

• Craft quarterly and annual hiring plans

• Monitor competition (acquisitions, pricing changes and new products and features)

• Coordinate sales and marketing efforts to boost brand awareness

• Participate in the quarterly and annual planning of company objectives

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