Copywriter

Job Title: Copywriter  

Location: Bangalore, India  

Company: Avatar Studios  

About Us:   

Avatar Studios is a leading creative agency in Bangalore specializing in corporate videos, branding, and digital marketing solutions. We work with a diverse range of clients across various industries, including corporates, IT, manufacturing industries, food and beverages, ecommerce segment, marketplace, and FMCG, providing innovative and impactful content that resonates with audiences.

Job Description:   

We are looking for a talented and creative Copywriter with 2 to 3 years of experience to join our team. As a mid-level Copywriter at Avatar Studios, you will be responsible for crafting compelling and engaging content for various platforms and mediums, including design collaterals such as pitch decks, banners, brochures, and booklets. You will work closely with our clients and internal teams to deliver high-quality copy that aligns with their brand voice and objectives. 

Responsibilities:  

• Develop creative and strategic copy for marketing campaigns, websites, social media posts, email newsletters, pitch decks, banners, brochures, booklets, and other design collaterals. 
• Collaborate with designers, videographers, and marketing teams to brainstorm ideas and concepts for content creation. 
• Handle direct client communication to understand requirements, provide updates, and address feedback. 
• Conduct research to understand target audiences, industry trends, and competitor strategies to enhance content effectiveness. 
• Optimize content for SEO to improve search engine rankings and drive organic traffic. 
• Ensure all content is grammatically correct, factually accurate, and adheres to brand guidelines. 
• Stay updated with industry best practices, content trends, and emerging technologies to continually improve content quality and relevance. 
• Manage multiple projects simultaneously and meet deadlines while maintaining high standards of work. 
• Collaborate with internal teams for seamless workflow and effective project delivery. 

Requirements:  

• 2 to 3 years of proven experience as a Copywriter or similar role in a creative agency or marketing department. 
• Excellent writing, editing, and proofreading skills with a strong attention to detail. 
• Ability to think creatively, generate ideas, and turn concepts into compelling copy. 
• Knowledge of SEO principles and content optimization techniques. 
• Familiarity with digital marketing strategies, design principles, and content management systems (CMS). 
• Strong communication and collaboration skills to handle direct client communication and work effectively in a team environment. 
• Portfolio of previous work demonstrating diverse writing styles and content types. 

Benefits:  

• Competitive salary based on experience and skills. 
• Opportunities for professional growth and career development. 
• Collaborative and dynamic work environment with creative freedom.