Job Description - [15h Left] Senior Associate : Digital Marketing - Urgent Position
We are searching for a creative [15h Left] Senior Associate : Digital Marketing to join our diverse team at Furlenco in Bengaluru Karnataka Growing your career as a Full Time [15h Left] Senior Associate : Digital Marketing is an incredible opportunity to develop productive skills. If you are strong in problem-solving, planning and have the right personality for the job, then apply for the position of [15h Left] Senior Associate : Digital Marketing at Furlenco today!
Roles and responsibilities- Manage DM channels: - Manage all digital campaigns, from execution to optimization and performance analysis - Drive marketing programs which are highly targeted, basis content affinity of relevant segmented audience cohorts - Ideate & own digital paid media strategy for all digital channels: SEM, Facebook, Youtube, Shopping, Display/Discovery, Paid Social, Affiliate etc. - Work with affliate partners to optimize install & conversion campaigns - Monitor key performance indicators (KPIs) across digital channels, analyze campaign data, and generate reports to evaluate performance and identify areas for improvement. Provide actionable - insights and recommendations based on data analysis User Engagement & Retention: - Strategize and create user journeys and communication on Moengage/other CRM tools - Oversee all app acquisition and engagement marketing campaigns (e.g., install campaigns, push, email, in-app message) - Provide strategic directions to increase revenue generated through Furlenco's app by driving higher installs and nurturing app leads - Leverage data to understand user conversion funnels, LTV/CAC, and cohort behavior to design - influential in-app marketing campaigns that will improve app behavior or reduce churn Requirements and Skill Set- - Demonstrated ability in executing results, with strong attention to detail - Prior experience in E-commerce preferred with a specialization in Digital Marketing - Experience in handling large scale campaign optimization - 2 to 3 years of relevant experience in Paid advertising, mainly Meta Ads, Google Ads and CRM tools like Moengage
Benefits of working as a [15h Left] Senior Associate : Digital Marketing in Bengaluru Karnataka:
● Learning opportunities ● Opportunities to grow ● Advantageous package
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