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A Corporate Marketing Executive is responsible for overseeing the daily operations of a Marketing team ensuring effective sales and lead generation activities and managing the performance of telemarketing agents on the floor.
Responsibilities:
1.Team Leadership:
Supervise and manage a team of telemarketing agents providing guidance training and performance evaluations.
Foster a positive and motivated work environment to boost team morale and productivity.
2.Campaign Execution:
Plan coordinate and execute outbound telemarketing campaigns to achieve sales and lead generation targets.
Monitor campaign progress call volume and agent performance.
3.Performance Management:
Set individual and team targets for call volume conversions and other relevant metrics.
Provide coaching feedback and performance evaluations to agents to improve outcomes.
4.Data Analysis and Reporting:
Analyze call data and campaign results to identify trends areas for improvement and opportunities for optimization.
Prepare regular reports on team and campaign performance for management.
5.Agent Training and Development:
Design and deliver training programs to enhance agent s product knowledge sales techniques and customer interaction skills.
6.Conflict Resolution:
Address agent concerns and resolve conflicts promptly and effectively.
Provide solutions to challenges that may arise during campaign execution.
Skills & Qualifications:
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