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Job Title: Digital marketing senior manager
Location: Delhi
Type: Full-time, In-house
About Dentalkart:
Dentalkart is a leading dental supply company committed to providing high-quality products and services to dental professionals across the globe. As we continue to expand our reach and influence in the dental industry, we are seeking a dynamic and experienced Head of Digital Marketing to lead our digital initiatives and drive growth.
Role Overview:
As the Head of Digital Marketing at Dentalkart, you will spearhead our digital marketing strategies with a primary focus on Social Media, Performance Marketing, and SEO. You will lead a team of skilled professionals to execute innovative and effective digital campaigns that align with our business objectives and client needs.
Responsibilities:
1. Strategic Planning:
- Develop comprehensive digital marketing strategies aligned with Dentalkart's objectives and industry trends.
- Collaborate with internal teams and clients to understand business goals and translate them into actionable digital plans.
2. Team Leadership:
- Lead, mentor, and manage a team of digital marketing specialists, fostering a collaborative and innovative team culture.
- Drive excellence in execution and client satisfaction through effective leadership and guidance.
3. Social Media Management:
- Oversee the development and execution of social media strategies across various platforms.
- Monitor trends, engage with audiences, and ensure the creation of compelling content that resonates with our audience.
4. Performance Marketing:
- Design and implement performance marketing campaigns, optimizing for key performance indicators (KPIs) such as conversion rates and ROI.
- Utilize analytics tools to measure and report on campaign performance, providing insights for continuous improvement.
5. SEO Strategy:
- Develop and implement SEO strategies to improve organic search rankings for Dentalkart.
- Stay informed about search engine algorithms and industry best practices to drive organic traffic.
6. Client Collaboration:
- Build and maintain strong relationships with clients, acting as a trusted advisor on digital marketing matters.
- Present campaign results, recommendations, and new opportunities to clients in a clear and compelling manner.
7. Budget Management:
- Manage and allocate budgets effectively across digital marketing channels, ensuring maximum ROI for Dentalkart.
- Monitor campaign budgets and expenditures, providing timely updates to clients and internal stakeholders.
8. Innovation and Industry Awareness:
- Stay informed about industry trends, emerging technologies, and digital marketing innovations.
- Proactively introduce new and innovative ideas to enhance Dentalkart's digital capabilities.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 7+ years of experience in digital marketing, preferably in advertising agencies.
- Strong leadership and team management skills.
- Excellent communication and presentation abilities.
- Proficiency in digital marketing tools, platforms, and analytics.
- Ability to drive strategic discussions with senior client stakeholders.
- Self-motivated, creative, and solutions-focused individual.
- Proven experience managing a large team and a fast-growing business.
Join Dentalkart and be part of our journey to revolutionize the dental industry through innovative digital marketing strategies. Apply now to make a meaningful impact!
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