Marketing Lead - with Growth Opportunities

We are looking to hire a focused Marketing Lead to join our all-star team at Qrata in New Delhi Delhi
Growing your career as a Full Time Marketing Lead is a terrific opportunity to develop useful skills.
If you are strong in communication, presentation and have the right drive for the job, then apply for the position of Marketing Lead at Qrata today!

Job Summary:As a Marketing Lead, you will be responsible in driving our marketing strategies, to drive brand awareness, generate leads, write content and support sales initiatives.Key Responsibilities:Strategy DevelopmentDevelop and implement marketing strategies tailored to enterprise B2B audiences, focusing on brand positioning, market penetration, and lead generation.Lead Generation and Campaign managementDrive lead generation efforts through targeted media campaigns, Email marketing, Events , Webinars , ensuring a steady flow of qualified leads to the sales team.Plan, execute, and optimize multi-channel marketing campaigns, including digital marketing, content marketing, email marketing, and event marketingCreate and implement focused email marketing initiatives aimed at generating leadsContent CreationWrite copy for owned and paid content (articles, whitepapers, case studies, collateral, landing page copy, ad copy, emails, video scripts and any marketing collateral) and work with marketing agency / designer to publish and promote it.Optimize content for SEO to improve discoverability and rankingAnalytics and ReportingAnalyse and report on the performance of marketing campaigns, using data to make informed decisions and optimize strategies.Budget ManagementManage a significant advertising budget, allocating resources wisely to achieve the best outcomes across the various campaign.Cross-Functional CollaborationCollaborate with cross-functional teams, including sales, product development, and design, to ensure cohesive marketing efforts.Innovation and TrendsStay abreast of the latest marketing trends, tools, and best practices to continuously improve marketing efforts. Test and implement new strategies that can benefit the company.Qualifications:Bachelor’s degree in marketing, Business, Communications, or a related field.3-4 years of experience in B2B marketing, preferably for MSMEs in fintech spaceExcellent written and verbal communication skills, with the ability to craft compelling messaging and content that resonates with target audiences.Ability to work independently and as part of a team, managing multiple projects simultaneously.Strong understanding of digital marketing channels and tactics, including SEO, PPC, social media, email marketing, and content marketing.What We Offer:Competitive salary and benefits package.Opportunities for professional growth and development.A supportive and collaborative work environment.The chance to make a significant impact in the fintech industry and help MSMEs thrive.

Benefits of working as a Marketing Lead in New Delhi Delhi:

● Company offers great benefits
● Advancement opportunities
● Advantageous package