Senior Executive- Channel Marketing, Hindi Movies & English Cluster - Start Immediately

We are hiring a confident Senior Executive- Channel Marketing, Hindi Movies & English Cluster to join our incredible team at Disney Star in New Delhi Delhi
Growing your career as a Full Time Senior Executive- Channel Marketing, Hindi Movies & English Cluster is a fantastic opportunity to develop useful skills.
If you are strong in creativity, creativity and have the right mindset for the job, then apply for the position of Senior Executive- Channel Marketing, Hindi Movies & English Cluster at Disney Star today!

About the Role: Hindi Movies & English cluster consists of iconic channels and have been at the forefront for Hindi & English Movie & entertainment business in India. This versatile marketing team handles different multiple genre and business needs seamlessly. This role involves planning, developing and directing marketing efforts for all channels in the Hindi & English Movies and English cluster.Key Responsibilities:Responsible for Integrated Marketing campaigns across the Hindi & English clusterManaging multiple projects (Across channels) by setting clear measurable goals to execution and post campaign analysis to measure ROIDriving digital as a key Marketing tool to drive engagement and brand loveCoordinate and manage key internal & external stakeholders Sales, Programming & Distribution &External customers – PR and Digital agencies.Competition analysis and providing intel to the teamAnalyse marketing campaigns closely based on BARC performance and making recommendations to the team as learningsBrief and generate quality output from On-Air Promotion team and ensure consistency in all brand communicationInvolved in ideation, responsible for supporting new concept creation and development of new IdeasManage Distribution KRAs related to channel reach (AOP vs. on-ground realities) to ensure that channel reach is competitiveDrive distribution marketing campaigns awareness and conversionsCreate and brief agencies on Qual/Quant consumer studies as per requirementsBudget Management with timely reportingAdhering to company processes and ensure zero deviationsLiaising with support functions to manage processes in time i.E. commercial/finance/legalPerformance Measures:Weekly channel performance viz., reach and ratingsAdvanced project management skills thorough planning and efficient execution of campaignsCreative conceptualization capabilitiesAbility to lead agencies to plan and execute campaigns on time with strong metrics of campaign evaluations in pre and post phasesROI through reach and engagement for spendsGenerating revenue led concepts for better monetizationInnovative inputs for campaigns and successful rolloutIncrease in follower base and engagement rate across social media platformsQualifications:Should posses a bachelors degreeShould have an experience of 4-5 yearsPreferably has worked within the television industryPersonal Attributes:Works independently with high-level of autonomy and trust is a must-have to succeed in this roleOwnership attitudeExcellent communication (especially written) & Interpersonal skillsInnovative & Hard workingPeople skills & networking (ability to collaborate and get work done)High degree of comfort in working with ambiguityPleasant and positive demeanourAbout Disney Star:Star India has defined the Indian media landscape for more than 30 years, and is the country’s leading media conglomerate, reaching more than 750 million viewers a month on TV across India and over 100 other countries.Disney Star’s channel portfolio cuts across general entertainment, films, sports, infotainment, kids, and lifestyle content across eight languages. The network generates over 20,000 hours of content every year and broadcasts 70+ channels, reaching 9 out of 10 C& S TV homes in India.The Star Sports network is the leading sports network with 14+ channels in its bouquet. It is home to a number of leading domestic and international sports and is making quantum leaps in transforming sports in the country, helping India become a multi-sporting nation.Disney+ Hotstar India’s largest premium streaming platform has changed the way Indians watch their entertainment from their favourite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV shows and movies in eight languages, and coverage of every major global sporting event, including the IPL.The company is present in the Indian movie production and distribution space through Star Studios. Star Studios is responsible for the marketing and distribution of its Hollywood slate in the country.

Benefits of working as a Senior Executive- Channel Marketing, Hindi Movies & English Cluster in New Delhi Delhi:

● Company offers great benefits
● Advancement opportunities
● Advantageous package