We are searching for an ambitious Senior Marketing Manager - Digital Strategy & Brand Management to join our exceptional team at Softobiz Technologies Private Limited in Hyderabad Telangana Growing your career as a Full Time Senior Marketing Manager - Digital Strategy & Brand Management is an incredible opportunity to develop excellent skills. If you are strong in teamwork, cooperation and have the right mindset for the job, then apply for the position of Senior Marketing Manager - Digital Strategy & Brand Management at Softobiz Technologies Private Limited today!
Location: Hyderabad Position Type: Full-Time Experience Level: Senior About Softobiz Technologies: Softobiz Technologies is a leading IT services company committed to delivering innovative solutions to clients worldwide. With a focus on cutting-edge technologies and exceptional client service, we are dedicated to helping businesses thrive in the digital landscape. Job Description: Softobiz Technologies is in search of a dynamic and experienced Senior Marketing Manager to lead our digital strategy and brand management efforts. As a key member of our team, you will be responsible for shaping and executing digital marketing initiatives, overseeing PR activities, managing performance marketing campaigns, and maintaining a strong social media presence across various channels. Responsibilities: Digital Marketing Strategy: Develop and implement comprehensive digital marketing strategies aligned with company objectives. Identify opportunities for growth and optimization across all digital channels. Stay updated on industry trends and best practices to ensure a competitive edge. PR Management: Cultivate relationships with media outlets, influencers, and industry partners. Craft compelling PR campaigns to enhance brand visibility and reputation. Monitor media coverage and manage crisis communications when necessary. Performance Marketing Execution: Lead the planning, execution, and optimization of performance marketing campaigns. Drive targeted traffic and lead generation through channels such as Google Ads, LinkedIn Ads, etc. Analyze campaign performance metrics to adjust strategies and maximize ROI. Social Media Management: Oversee the company's social media profiles on various platforms, including but not limited to LinkedIn, Twitter, and Facebook. Develop engaging content calendars and coordinate content creation efforts. Monitor social media engagement and respond to inquiries and comments in a timely manner. Qualifications: Bachelor's degree in Marketing, Communications, or related field. Master's degree preferred. Minimum 8 years of experience in digital marketing, PR, and performance marketing roles. Proven track record of success in developing and executing digital marketing strategies. Strong understanding of PR principles and experience managing media relations. Expertise in performance marketing platforms and tools, with a focus on driving measurable results. Excellent communication skills and the ability to collaborate effectively across teams. Creative thinking and a passion for staying ahead of industry trends. Join us at Softobiz Technologies and be part of a team that is shaping the future of IT services through innovative marketing strategies. Apply now to take your career to the next level!
Benefits of working as a Senior Marketing Manager - Digital Strategy & Brand Management in Hyderabad Telangana:
● Learning opportunities ● Opportunities to grow ● Attractive package
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