Assistant Manager- Content marketing

This role is for one of the Weekday's clients

Min Experience: 1 years

Location: Mumbai

JobType: full-time

We are seeking a proactive and creative Assistant Manager – Content Marketing to elevate our brand presence and strengthen digital engagement across global markets. This role plays a key part in developing, managing, and delivering high-impact content across multiple formats, including blogs, marketing collateral, SEO-driven website content, event communication, and social media assets.

You will work closely with product, technology, and marketing teams to build cohesive, relevant, and engaging narratives that reflect the brand’s voice across platforms. This opportunity is ideal for someone passionate about content-led brand building, who understands digital performance metrics, and thrives in a fast-paced fintech environment.

Key Responsibilities

1. Develop and manage a multi-format content calendar covering blogs, marketing collateral, event materials, testimonials, and social media content.
2. Create and optimize SEO/AEO-friendly content to enhance search visibility and organic performance.
3. Strengthen the brand’s global voice through content localisation and internationalisation strategies.
4. Partner with product and tech teams to produce impactful content for both internal and external audiences.
5. Maintain consistent tone, messaging, and brand alignment across the website, blog, internal communication platforms, and digital listings.

Skills

• Content Marketing
• Blog Writing
• SEO