Associate Brand Manager

Associate Brand Manager

Location: Goregaon, Mumbai
Work Mode: 5 Days Work From Office (Saturday Work From Home)
Reporting To: Brand Lead

Company Deck-  https://docs.google.com/presentation/d/1eUMdkzos-8IwTumbOzWSYv-KFzG6_vfAlAkS4D3256w/edit?slide=id.g32441fe808d_1_131#slide=id.g32441fe808d_1_131

Company: Truva

About Truva

Truva is a fast-growing PropTech startup founded in 2023, on a mission to make home buying and selling radically simpler, transparent, and delightful.

What Makes Truva Unique

• Handpicked Homes: Renovated, legally cleared, and quality-audited properties


• Transparent Pricing: Powered by proprietary TruIQ engine for fair valuation


• Rich Buyer Insights: Natural light scores, noise ratings, 3D tours, and high-quality visuals


• End-to-End Support: From discovery to financing, legal, and paperwork


• Speed: Avg. home sale in ~19 days vs ~9 months in the traditional market

Founders

Founded by industry leaders:

• Puneet Arora (ex-COO, ION Energy)


• Monil Singhal (ex-Meraki Labs, Stanford MBA)


• Ankit Gupta (ex-CTPO, Cult.fit | ex-Google)

Funding & Growth

Truva has raised $9M in Series A funding, backed by leading investors including Stellaris Venture Partners, Orios Venture Partners, Stride Ventures, and PeerCheq.

The round also saw participation from notable angel investors such as Mukesh Bansal, Ankit Nagori, Lalit Keshre, Ramakant Sharma, and Natasha Malpani, reflecting strong market validation and growth potential.

About Truva

Truva is a fast-growing proptech company founded in 2023 with a mission to make home buying and selling transparent, seamless, and delightful. Built by experienced entrepreneurs and leaders from top institutions and organizations, Truva is reimagining the real estate experience for modern India.

Role Overview

We are looking for a creative, execution-focused, and detail-oriented Associate Brand Manager to strengthen our brand presence across channels. This role is ideal for someone with 3–4 years of brand management experience who enjoys working cross-functionally, managing campaigns end-to-end, and ensuring consistent brand communication across customer touchpoints.

Key Responsibilities

• Plan, manage, and execute integrated brand campaigns from concept to launch.


• Coordinate with internal stakeholders, business teams, and creative partners to ensure seamless campaign delivery.


• Develop, implement, and maintain brand guidelines across all platforms and communication channels.


• Ensure consistency in visual identity, messaging, and customer experience across marketing collateral.


• Monitor campaign performance and derive actionable insights through data analysis and hypothesis-driven testing.


• Collaborate with design and content teams to create impactful brand assets and campaigns.


• Manage external agencies and vendors, including negotiations, onboarding, and performance tracking.


• Drive brand initiatives that enhance awareness, engagement, and customer trust.


• Track market trends, competitor activities, and consumer behavior to identify opportunities for brand growth.

Requirements

• 3–4 years of experience in Brand Management, Marketing, or a related function.


• Proven experience managing campaigns and coordinating with multiple stakeholders.


• Strong understanding of brand building, storytelling, and consumer communication.


• Excellent project management and organizational skills.


• Strong eye for design, aesthetics, and brand consistency.


• Analytical mindset with the ability to derive insights from campaign performance data.


• Excellent communication, stakeholder management, and negotiation skills.


• Ability to work in a fast-paced startup environment with high ownership.

Preferred Qualifications

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  • Experience working with startups, consumer internet, real estate, fintech, or high-growth brands.
  
  
  • Familiarity with digital marketing, performance campaigns, and content marketing.
  
  
  • Experience managing agencies, production partners, and marketing vendors.