Blaze Analyst

Job
Title: Braze Analyst & Platform Configuration Specialist (Retail)

About the
Role:
We’re seeking a Braze Analyst & Platform Configuration Specialist to
support our CRM and Marketing Tech team in delivering personalized, data-driven
customer experiences. You’ll help configure and manage the Braze platform,
build campaigns, and ensure accurate data flows across our retail systems to
enable smarter, omnichannel engagement.

Key
Responsibilities:

• Build
  and manage Braze campaigns (Email, SMS, Push, In-App, Content Cards).
  
• Use
  Liquid, HTML, and basic JS for personalization.
  
• Configure
  Canvases, user attributes, custom events, and segments.
  
• Collaborate
  with Marketing and Data teams to ensure data accuracy and campaign
  success.
  
• Monitor
  Braze platform performance, troubleshoot issues, and suggest
  optimizations.
  

What
You’ll Bring:

• 2–4
  years of Braze experience in CRM or campaign ops roles.
  
• Strong
  knowledge of campaign setup, segmentation, and personalization.
  

·        Background in retail or
eCommerce environments and familiarity with retail or eCommerce data flows.

• Working
  knowledge of HTML, Liquid, and basic SQL.
  
• Excellent
  collaboration and attention to detail.
  

Bonus:

• Braze
  Certification(s)
  
• Experience
  with Sales Force Marketing Cloud, or any loyalty platforms