Brand Content Associate

This role is for one of the Weekday's clients

Min Experience: 2 years

Location: Gurugram

JobType: full-time

Key Responsibilities

• Develop and deliver engaging content across multiple platforms, including social media, websites, blogs, mobile apps, and marketing campaigns.
• Collaborate closely with marketing, design, and product teams to ensure all content aligns with brand guidelines and messaging.
• Contribute to shaping and maintaining a consistent brand voice across all communication channels.
• Research industry trends, competitor strategies, and audience insights to create impactful, relevant content.
• Write compelling copy for marketing campaigns, advertisements, newsletters, and product descriptions.
• Support influencer collaborations, brand partnerships, and activation initiatives.
• Track, analyze, and report content performance metrics to optimize engagement and reach.
• Manage and maintain content calendars, ensuring timely planning and execution of campaigns.

Key Skills

• Content Creation
• Social Media Content Development
• Creative Storytelling & Copywriting
• Marketing Campaign Support