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Business Development Executive/ Manager

Job Description - Business Development Executive/ Manager

Business Development Executive / Manager (Events, BTL & Branding)

Role Objective

Drive revenue growth by acquiring new clients, building strong pipelines, and converting opportunities in corporate events, BTL activations, and branding solutions.

Key Responsibilities

1. Lead Generation & Sales

  • Identify and approach potential corporate clients (brands, agencies, SMEs) 

  • Build and maintain a strong sales pipeline 

2. Client Pitching & Conversion

  • Understand client requirements and marketing objectives and Coordinate with internal teams to create proposals, concepts, and budgets 

3. Market & Industry Intelligence

  • Identify upcoming events, product launches, and activation opportunities 

4. Revenue & Target Achievement

  • Achieve monthly/quarterly revenue targets 

  • Ensure healthy margins on deals (not just top-line sales) 

5. Relationship Building

  • Develop long-term relationships with clients for repeat business 



Requirements

Required Skills

  • Strong sales and negotiation skills 

  • Good understanding of event/BTL industry 

  • Presentation & communication skills 

  • Commercial awareness (pricing, margins) 


Experience

  • Executive: 1–3 years (preferably events/advertising) 

  • Manager: 4–8 years with proven revenue track record



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