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Business Development Representative

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Job Description - Business Development Representative


Experience Range: 2-3 years

Department: Sales

Location: Viman Nagar, Pune

Employment Type: Full-time (WFO, 5 days)


About Us:

Aurochs is a B2B SAAS organization in the area of sales performance management for SMEs and large enterprises across the globe. We are a Pune, India based organization that was co-founded by a couple of IIT Bombay Alumni in the year 2014. 


Our newer product Incentivate was launched in late 2021. Incentivate is a modern Sales Performance Management (SPM) / Incentive Automation platform used by enterprises across the US, Europe, Middle East & APAC. We help companies eliminate spreadsheet chaos, streamline incentive operations, improve data trust, and drive performance outcomes through AI-assisted, no-code configuration capabilities.

Our clients include Fortune 500 and mid-market companies across Life Sciences, BFSI, SaaS, Manufacturing, and Distribution.

We are a strong team of 50+ analysts and solution developers. We are expanding our team to meet our growth plans. 


More about us can be learned at www.incentivatesolutions.com, www.aurochssolutions.com



About the Role:


We’re looking for a driven and proactive Business Development Representative (BDR) to drive the top-of-funnel pipeline for the US & European markets. This role is focused primarily on B2B outbound prospecting — identifying ICP accounts, personalizing outreach, engaging decision makers on LinkedIn, cold email, cold calls, and generating qualified meetings for the Sales Team. 


Key Responsibilities:


  • Research, identify, and prioritize target accounts & ICP personas across US/Europe/Middle East/India

  • Execute multi-channel outbound and engage identified prospects — LinkedIn + Email + Light Calling + Personalized Video

  • Book qualified meetings for Account Executives

  • Understand client needs and communicate how our solutions can address them

  • Maintain structured Zoho CRM hygiene — update prospecting activities, notes & status

  • Craft hyper-personalized outreach messages based on persona, industry & trigger events

  • Run short discovery qualification on calls — BANT / MEDDIC lite

  • Work closely with Marketing on campaign hooks, content angles & sequences

  • Track weekly/monthly KPIs (meetings booked, pipeline influenced, response rates, etc.)

  • Continuously learn market, competitor landscape & messaging — especially in SPM/ICM domain

  • Achieve and exceed monthly and quarterly targets


Requirements:


  • 2–3 years of SDR/BDR experience in B2B sales focused on US/UK/European markets, especially in a SaaS or tech environment. 

  • Education: Bachelor’s degree in Business, Marketing, Commerce, or a related field. MBA or relevant postgraduate degree preferred.

  • Proven quota attainment in booking meetings / building pipeline

  • Familiarity with Outreach / Apollo / HubSpot / Zoho / Lusha preferred

  • Ability to write concise, value-driven outreach copy

  • Excellent communication, presentation, and negotiation skills

  • Strong understanding of the sales cycle and buyer journey

  • Comfortable speaking to CXOs — especially Sales Ops / Commercial / Finance roles

  • Self-motivated with a results-driven approach



What We Value

  • Curiosity over scripts — we want someone who understands the problem before pitching

  • Ownership for outcomes — not just tasks

  • Structured communication & clarity of thought

  • Ability to adapt messaging based on persona & industry

Why Join Us:


  • Opportunity to work with a fast-growing, innovative team

  • Work directly with the founding team & senior leadership — not layers of hierarchy

  • Modern SaaS product in a space that is exploding (ICM / SPM is now a board agenda topic)




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