Business Manager - Innovation

About Syngenta



At Syngenta Crop Protection, we're pioneering solutions that safeguard global food security while championing sustainable agriculture. As a world market leader headquartered in Switzerland, we empower farmers with innovative crop protection technologies that defend against nature's toughest challenges. We unite advanced science with digital solutions to develop intelligent crop protection that maximizes yields while minimizing environmental impact. Join our mission of revolutionizing plant protection from seed to harvest.

Role purpose

• To achieve sales, collection and market penetration targets for their territory with  a grower centric approach to sales for value creation and to identify ways to establish innovation products among growers to help them increase their revenue through sustainable business delivery.
• People leadership - To lead Syngenta teams to achieve the above

Accountabilities

Sales & Commercial Acumen

• End to end  accountability for sales,collection and  liquidation for Innovation  portfolio to growers in line with target assigned
• Ensure proper forecasting and accuracy of sales volume and contribute to Division strategy, strategic agenda and overall management of the business.
• Keeping Sales inventories in control at marketplace
• Effective management of the  A&P budget

Defining Strategy

• Has deep knowledge and expertise of the region, crops including Syngenta and the market
• Deep understanding of product and its value proposition to be able to identify right target segments and to-be promotional activities
• Defines the strategy for the region to maximize value for Syngenta and win sustainable business
• Responsible for driving year on year productivity
• Faster and agile decision making and entrepreneurship skills to act as new businesses ‘incubator’, nurturing new ideas for future revenue streams

Value Creation

• Create visibility and top of mind recall in grower minds  for NPI and innovation products
• Ensure that every territory  is creating demand through grower meets
• Responsible for digital roll out for the region

Digitally enabled

• Use of Digital tools for increasing profitability with reduction of non value adding tasks
• Understanding of forecasting tools and ability to manage channel inventory

Grower centricity

• Implements the sales strategy, ensures the sales achievement through good grower relations and offering solutions in problem areas 
• Handhold the customer with effective usage of the product to ensure effectively  "push" the products to the grower/farmer level
• Work with a long term vision to create loyal customer for Syngenta products

Stakeholder Engagement

• To maintain good relations with the channel, grower and create higher visibility for Syngenta products in the region assigned.
• Manages the discipline in business processes - product tracking, forecasting and effectively controls sales and liquidations costs
• Ensure regular demand generation activities are conducted and to build relationships with key channel partners
• Manages complaints with effective solutions that are win for the organization and the customer
• Ensure  appointment of the right distributors , have account management skills and understand the  parameters for evaluating and driving performance
• Liasoning with external stakeholders like Universities, Department of agriculture and key influencers.

 Collaboration

• Ensure  collaboration among the Innovation and Value sales teams to avoid cannibalization at all times

People Development

• End to end  responsibility of the team including the MDOs
• Ensure that team is well equipped with the suit of products applicable with strong technical grip over the products for conducting effective grower meets and support during the season
• Handhold and direct the team members in their development areas to improve their performance
• Ensure that relevant market inputs are available for timely decision making
• Ensure compliance of all activities carried out in his/her team and provides regular compliance updates and trainings to subordinates

Critical Knowledge/skills/experience

• Agri Graduate/Post Graduate, Agri or general MBA with 5  to 10 years of experience in relevant field
• Demonstrated ability for creating market/ segment with long term view
• Excellent technical knowledge of products in the market
• Outstanding communication with group of people and influencing skills
• Excellent organizational and leadership ability

Additional Information:

People are at the heart of what we do:

• Once a year Full body check
• Competitive insurance scheme
• Employee assistance program – to take care of your and your loved ones mental health
• Paid Vacation of 30days, 12 Paid Holidays, Maternity and Paternity Leave, compassionate leaves
• Education assistance – for your career growth
• People first culture translated into ‘Most Preferred place to work 2022-23 by Times group’

Note: Syngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status.

To learn more visit: www.syngenta.com and www.good-growth-plan

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