Chief Marketing Officer (CMO)

Role: Marketing / Brand / Digital Marketing – Leadership

Job Description

We are looking for a Chief Marketing Officer (CMO) to lead end -to -end marketing strategy for a fast -growing technology services organization. This role will be responsible for driving brand positioning, demand generation, digital growth, and revenue -aligned marketing initiatives.

The ideal candidate will have strong exposure to IT / Technology / SaaS marketing, with proven experience in scaling marketing operations and delivering measurable business outcomes.

Key Responsibilities

• Define and execute overall marketing strategy aligned with business growth goals
  

• Lead brand positioning, market presence, and go -to -market initiatives
  

• Drive demand generation through SEO, SEM, Google Ads, LinkedIn Ads, and email campaigns
  

• Improve website traffic, engagement, and lead conversion rates
  

• Build and optimize lead generation funnels (MQL → SQL → Closure)
  

• Collaborate closely with Sales for lead handover, pipeline growth, and conversions
  

• Own marketing budgets, ROI tracking, and CAC optimization
  

• Oversee content strategy including blogs, case studies, whitepapers, presentations, and videos
  

• Manage PR, media outreach, events, partnerships, and brand communication
  

• Track KPIs, dashboards, and conduct monthly performance reviews
  

Requirements

Key Skills

• IT / Technology / SaaS Marketing
  

• B2B Demand Generation
  

• Digital Marketing (SEO, SEM, Paid Ads)
  

• Brand Strategy & Positioning
  

• Marketing Automation & CRM
  

• Lead Generation & Funnel Optimization
  

• Go -To -Market Strategy
  

• Sales & Marketing Alignment
  

• Performance Analytics & ROI Management
  

• Team Leadership & Stakeholder Management
  

Tools & Platforms (Preferred)

• CRM platforms (HubSpot or similar)
  

• Google Analytics
  

• Google Ads, LinkedIn Ads
  

• Marketing Automation Tools
  

• SEO & SEM Tools
  

• Basic design and content tools
  

Qualifications

• MBA / PG in Marketing or related field (preferred)
  

• 10–15+ years of overall marketing experience
  

• Strong exposure to IT / Technology / SaaS services
  

• Prior experience as Head of Marketing / VP Marketing / CMO is an advantage
  

Key Performance Indicators (KPIs)

• Lead volume and lead quality
  

• Website traffic and conversion improvement
  

• Marketing ROI and CAC optimization
  

• Brand visibility and engagement metrics
  

• Pipeline contribution and revenue influence