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About the role
The Client Partner is responsible for driving advertising revenue growth by owning a portfolio of advertisers and/or agencies, building relationships with senior stakeholders, and delivering consultative, insight-led solutions that help clients achieve brand and performance outcomes on X. The role blends new business growth and account expansion, campaign strategy, and cross-functional leadership to deliver measurable results.
This is a frontline, growth-oriented role in a reseller market where X owns the territory end to end. The focus is firmly on hunting new business across the SMB and mid-market segment — expanding the long tail, driving new activations, and increasing active clients — rather than purely farming an existing book. The role covers the North India market only (New Delhi and Gurugram).
What you’ll do:
Revenue & Growth (Core)
Own and grow a book of business; deliver quarterly/annual revenue targets through new spend, renewals, and upsell.
Hunt and win new business across SMB and mid-market advertisers, driving new activations and expanding the long tail of active clients.
Build and execute account growth strategies that create win/win outcomes for X and advertisers.
Develop and present consultative sales narratives showing how X advertising solutions connect brands with audiences and deliver outcomes.
Maintain a strong pipeline, forecast accuracy, and disciplined account planning to achieve targets.
Client & Agency Partnership
Establish and nurture senior relationships with advertisers and agency stakeholders; act as a trusted advisor.
Lead strategic QBRs, planning sessions, and joint business plans; align on objectives, audience, creative approach, and measurement.
Identify client business challenges and translate them into clear media strategies and platform solutions.
Operate a client-centric model with full agency ownership — no closed verticals — and the freedom to pursue any vertical or client base.
Market Leadership & Cross-functional Collaboration
Stay current on X product updates and the broader digital media landscape; translate market changes into client opportunities.
Collaborate with internal partners (measurement, creative, ops, product, client solutions) to deliver a strong client experience and resolve issues quickly.
What are we looking for:
5+ years in digital media, platform, or ad-tech sales with a track record of exceeding quota and growing a book of business.
A purely digital recent track record — early-career offline/traditional media experience is fine, but recent experience must be in digital.
Demonstrated hunter mentality — aggressive, new-business-oriented, and comfortable building a book in an open, reseller market.
Strong, relevant network in the North India market — existing relationships with marketing decision-makers at brands and/or agencies, and a demonstrated ability to open new doors.
Background from a social media platform, OTT/streaming, or programmatic/publisher environment is strongly preferred (e.g. social platforms, streaming players, DSP/SSP and publisher partners).
Excellent communication, storytelling, and presentation skills; able to influence senior stakeholders.
Strong understanding of the digital advertising ecosystem (formats, measurement, targeting, brand vs. performance objectives).
Comfortable with data: ability to translate performance signals into insights and clear client recommendations.
Experience selling across both brand and performance objectives (and ideally video ad solutions).
Comfortable operating in fast-paced, high-change environments; strong collaboration and problem-solving.
What we offer:
Work with X, a marquee global social platform — standout experience that few in the market can claim, and a strong differentiator for your career.
An open, uncontested market — X owns the territory here, so how you approach, acquire, and grow clients is genuinely up to you.
Real ownership — own your book end to end, with full agency ownership and a client-centric (not verticalized) model.
Territory that scales with you — your remit grows with your caliber, exposure, and the business you can demonstrably manage.
Autonomy and work-life balance — the freedom to own how you work, backed by a supportive, collaborative team.
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