Post Graduate degree (MBA / Mass Comm. / Journalism or related field).
Excellent writing skills, as well as the ability to communicate and collaborate effectively.
Content review â content written by the team including blogs, PRs, newsletters, website content, articles, campaign mailers, case studies brochures and presentations, social media, e books, testimonials, and so on.
Business writing in terms of event specific content, presentations, award submissions, magazine articles, paid ads, video scripts, and any cross functional specific requests.
Collaborate with design and writing teams to produce high quality content for sales enablement and other business functions.
Assist the Social Media team with social calendar content review and SEO team for keywords and other SEO requirements.
Maintain editorial calendar and ensure deadlines are met.
Analyze content marketing metrics to help generate traffic/leads and meet KRA goals.
Create monthly reports and other analytics.
Ability to work on multiple projects with different objectives simultaneously.
Collaborate with other departments to create innovative content ideas.
Manage the entire content team and share ideas with them to provide better quality.
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