Content Marketer

This role is for one of Weekday’s clients
Salary range: Rs 800000 - Rs 1500000 (ie INR 8-15 LPA)
Location: Chennai
JobType: full-time

What you’ll do:

Own and elevate our content game
● Craft high-quality, engaging content across formats—blogs, emailers, thought leadership, social media, website copy, video scripts, and more
● Turn briefs into bold narratives that resonate with our B2B tech audience
● Adapt our brand voice and tone across multiple platforms and campaigns

Collaborate and create with purpose
● Work closely with marketing, design, and strategy teams to bring ideas to life
● Support sales and GTM teams with pitch decks, one-pagers, and case studies that stand out
● Balance speed with quality—delivering content that’s sharp, clear, and always on-brand

Think strategically, write smart
● Align content to stages of the marketing funnel—awareness, consideration, and conversion
● Stay on top of industry trends, especially within the Salesforce ecosystem

Leverage AI effectively
● Use AI tools wisely to enhance productivity, creativity, and quality—without compromising originality or brand voice

You’ll thrive in this role if you have:
● Strong B2B writing skills: you know the difference between jargon, fluff, and meaningful content.
● Ability to take inputs from subject matter experts and shape them into straightforward, consumable content.
● Confidence in chasing down details and collaborating with multiple stakeholders to get work done.
● Skill in following technical conversations and translating them into content that makes sense.
● Smart use of AI tools—leveraging them effectively while knowing when to refine or override.
● A doer’s attitude: not just ideas, but execution.
● A marketing mindset: your content should serve clarity and business goals at the same time.
● Strong fundamentals—grammar, flow, and structure that elevate readability.

Essentials for the role:
● Based in Chennai.
● 2–4 years of experience in B2B writing, content marketing, or related fields.
● A portfolio that shows your ability to simplify complex topics.