Content Marketer - Digital Marketing

Primary responsibilities:

2.    To develop high quality technical content in the form of guides, blog posts, webinars, application notes, whitepapers, troubleshooting pages and application protocols

3.    To assist in the continual optimization of current website technical content

4.    To work with the marketing team to monitor performance of technical content using Google analytics and social media platforms

5.    Collaborate with other members of the marketing team to cross promote SEO, paid media channels, website conversion and other digital marketing initiatives

6.    If required assist with creating engaging email campaigns using content created to reach relevant audiences

7.    Undertaking research on the topic given and creating a conceptual framework independently according to the marketing requirement

8.    Developing technical and literary skills of writing and maintaining originality

9.    Verifying whether the content written is in accordance with the Marketing requirement

1. Possessing self-discipline and time management in writing of articles

1. Reviewing, submitting for approval, and revising written material to meet industry standards and satisfying needs for Marketing