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Content Marketing Manager

Job Description - Content Marketing Manager

Position: Content Marketing Manager
Experience: 5+ years
Location: Whitefield, Bengaluru
Employment Mode: Fully work from office (5 days a week)

We are looking for a highly motivated and experienced content marketing manager to join our marketing team. If you love storytelling, have a track record of delivery content that inspires, communicate effectively, love attention to detail and are looking to be part of an exciting journey – this is an ideal fit for you! As part of a growing marketing organization, you will have the opportunity to shape our narrative, grow the company and evangelize our message across the globe. We are a company filled with people passionate about our products and services with a single -minded focus on making our customers more successful. 

  • Create well written, well -informed, interesting content to drive customer engagement and traffic. Content will include high -quality articles, white papers, solution notes, blogs, email marketing messages, case studies, presentation content, reports, infographics, web copy and more.  
  • Continuously measure and improve content performance; create reports leveraging Google Analytics, Zoho and social media analytics tools.
  • Drive social media postings and management of social media accounts. 
  • Conceptualize projects with technical and business teams to drive content creation, edit content produced by the team, and oversee development and copy -editing before publishing. 
  • Build and maintain content calendar and written guidelines. 
  • Stay up to date with the latest industry trends and customer challenges to build a more effective content and content calendar. 
  • Collaborate with sales to develop strategies and material to support the sales cycle. 
  • Work with stakeholders to create effective communications strategies that articulate the core benefits of all our offerings.  
  • Interact with content specialists, graphic designers and internal team members to create and review all content & ensure consistent message.
  • Push the business to adopt innovative content creation practices through testing of new content formats and distribution channels, including championing the increased use of visual or graphical elements.  
  • Be the steward of the company’s brand and voice, style guidelines, brand consistency, and provide education and guidance to all stakeholders.  


Requirements

  • Bachelor’s or Master’s in marketing, communications, journalism or related discipline. 
  • 5+ years of content marketing or marketing experience. 
  • Experience in the technology and technical services industry is required.  
  • Strong written and verbal communication and English language skills. 
  • Ability to organize, develop, maintain and drive adoption of structured processes. 
  • Track record of consistent performance and delivery in a deadline -oriented environment.  
  • Demonstrated ability to work productively and collaborate with all stakeholders. 
  • Ability to analyze, synthesize and present content effectively. 
  • Experience working directly with sales, marketing, demand generation, product and engineering teams. 
  • Strong knowledge of content marketing strategy and channels. 
  • Experience and willingness to work across multiple time -zones and countries is essential. 
  • Self -starter, deal -oriented, process driven, highly motivated individual. 


Benefits

  • Group Health Insurance (GHI): Employees would be enrolled in our existing health insurance scheme, covers 5 Lakh.
  • Training and development programs
  • On -Site Opportunities 
  • Performance Bonus
  • Joining Bonus



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