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Content Writer

Job Description - Content Writer




  • Write informative and engaging blogs, articles, case studies, and website content.

  • Create compelling content for landing pages that improve conversions and lead generation.

  • Develop ad copies for Google Ads, LinkedIn Ads, Meta Ads, and other digital campaigns.

  • Create content for social media posts, reels, carousels, and marketing campaigns.

  • Prepare content for brochures, exhibition materials, presentations, email campaigns, and other marketing collaterals.

  • Optimize content for Search Engines (SEO) and Large Language Models (LLMs) to improve visibility across Google, ChatGPT, Gemini, and other AI platforms.

  • Conduct keyword research, competitor analysis, and content audits.

  • Understanding & posting to niche platforms viz. Quora, Reddit, etc.

  • Collaborate with designers, marketers, and ERP consultants to create industry-specific content.

  • Ensure content aligns with the SoftCore Solutions brand voice and business objectives.

  • Stay updated with the latest trends in content marketing, AI, SEO, and SaaS marketing.






Requirements



  • Bachelor's degree

  • Excellent written and verbal communication skills.

  • Strong command of grammar, research, and storytelling.

  • Basic understanding of SEO, content marketing, and social media platforms.

  • Familiarity with AI tools is a plus.

  • Ability to learn technical concepts related to ERP, SaaS, and business software.

  • Creative mindset with attention to detail.







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