§ Execute on the content production
strategy that aligns with our brand’s vision and marketing objectives, driving
significant engagement and sales leads.
§ Research and write high -quality,
SEO -optimized content across blog posts, landing pages, ads, website copy,
whitepapers, outreach campaigns, social media, email marketing, influencer
collaborations, etc.
§ Craft persuasive, conversion -focused
content that aligns with campaign goals and brand voice. In line with
multi -format writing expectations.
§ Conduct comprehensive market research
and competitor analysis to pinpoint trends and audience preferences to generate
fresh content ideas and fill content gaps.
§ Edit and proofread content to ensure
clarity, consistency, correct tone, grammar, and style.
§ Adapt writing style for different
platforms and audiences, shifting between long -form blog narratives and punchy
ad or landing page copy.
§ Collaborate with designers, SEO
specialists, strategists, and marketers to align copy with branding, visual
content, and campaign strategy.
§ Work on multiple content projects
simultaneously and meet deadlines.
§ Collaborate closely with the
designers, SEO specialists, strategists, product, marketing & analytics
team, and stakeholders to align copy with branding, visual content, and
campaign strategy.
§ Proven content writing & strategy experience in
B2B/IT industry.
§ Strong SEO -optimized writing across blogs, ads,
websites, social, email, whitepapers.
§ Ability to write persuasive, conversion -focused copy
in multiple formats.
§ Strong research & analytical skills for
market/competitor insights.
§ Excellent editing, proofreading, and adaptability
across platforms.
§ Experience collaborating with design, SEO, marketing
& product teams.
§ Strong project & time management; ability to
handle multiple projects.
§ Excellent communication skills (written & verbal).
§ Ability to work independently and in teams.
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