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Creative Producer

icon building Company : Iide
icon briefcase Job Type : Full Time

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Job Description - Creative Producer


Work Timings: 10:15 AM – 7:15 PM
Working Days: Monday to Friday (1st & 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)
Work Mode: 100% Work from Office
Location: Corporate Office, Lower Parel, Mumbai (5 minutes from Railway Station), occasionally from Andheri Campus

About IIDE:

IIDE is India’s leading digital business school, offering industry -relevant programs in digital marketing, AI, and business. With a strong focus on experiential learning, we equip students, graduates, and working professionals with the skills required to thrive in today’s digital -first world.

Backed by a community of 500,000+ learners and 250+ industry experts, IIDE delivers hands -on training, real -world projects, and robust placement support. With campuses in Mumbai and Delhi, we continue to expand our presence across India and globally.

About the Role:

As the Content Planning & Delivery Manager at Mumbai, you will play a pivotal role in owning the end -to -end content lifecycle—from ideation and scripting to production, delivery, and performance feedback. This role involves overseeing video strategy, content planning, post -production quality, and the overall creative direction for social media channels, paid ads, and retention campaigns while ensuring timely and high -quality content execution.

You will build scalable content systems, drive creative experimentation using AI tools, and collaborate with cross -functional teams to ensure strategic alignment across all marketing initiatives. As a key bridge between Strategy, Creatives, and Performance, you will help shape impactful content architecture across the full marketing funnel.

What You’ll Do:

● Video Strategy & Production:

○ Develop and oversee content concepts, storyboards, and creative directions aligned with campaign goals.
○ Manage and direct video shoots, ensuring smooth on -ground execution and adherence to technical requirements.
○ Review video edits and provide guidance on improvements, including motion graphics, colour correction, sound design, and brand consistency.
○ Ensure efficient workflows across video editing and post -production tools.

● Content Planning & Creative Delivery:

○ Build a bank of content angles, formats, and hooks for continuous experimentation and performance improvement.
○ Plan monthly creative output and develop content calendars aligned with campaign objectives.
○ Build social media content pillars, themes, and messaging to drive audience growth.
○ Coordinate campaign rollouts, content sequencing, and daily publishing across paid and organic channels.
○ Build content architecture across Top Funnel, Middle Funnel, and Bottom Funnel stages.

● Cross -functional Collaboration & Team Management:

○ Work closely with Paid Ads, Events, Design, and Academic teams to ensure creative alignment.
○ Coordinate with designers, video editors, and internal stakeholders to ensure seamless content delivery.
○ Lead and mentor editors, social media associates, and interns to maintain quality and productivity.
○ Act as the bridge between Strategy, Creatives, and Performance teams.

● Additional Duties:

○ Maintain an organised library of video files, project assets, and content archives.
○ Use AI -based creative tools to improve production efficiency and enable creative experimentation.
○ Ensure high standards of execution while managing multiple projects and deadlines.
○ Perform any other reasonable duties as requested by management, aligned with the broad scope of the position.

Who You Are:

● Must -Have:

○ 3–6 years of experience in video production, digital content creation, digital advertising, or social media marketing.
○ A strong portfolio showcasing video content, social media campaigns, or creative work.
○ Strong understanding of short -form content performance mechanics for social media and ads, including hooks, retention curves, and CTA placement.
○ Excellent communication, storytelling, organisation, and creative problem -solving skills.
○ Proven experience managing small creative or production teams.
○ Ability to manage multiple projects, meet deadlines, and maintain quality under pressure.

● Should Have:

○ Hands -on proficiency in video editing and post -production tools, including Adobe Premiere Pro and After Effects.
○ Experience in planning and executing content strategies across paid and organic channels.
○ Familiarity with content funnel frameworks (Top Funnel, Middle Funnel, Bottom Funnel).
○ Comfort using AI -based creative tools and adapting to emerging content trends.

● Nice to Have:

○ Graduate or Postgraduate degree in Film, Media, Communication, Marketing, or related fields.
○ Experience working in fast -paced digital, education, media, or agency environments.
○ Exposure to content performance analysis and creative optimisation.

Why Join IIDE?

  • Work with one of India’s fastest -growing digital education brands

  • Gain exposure to end -to -end content strategy, video production, and creative campaigns

  • Collaborative and high -growth work environment

  • Opportunity to experiment with AI -powered content workflows and innovative creative formats

  • Work closely with cross -functional teams and contribute to large -scale brand growth initiatives

Who You’ll Thrive As

You’re someone who:

  • Thinks creatively while balancing execution and performance goals

  • Enjoys building content systems and managing end -to -end delivery

  • Thrives in a fast -paced, collaborative environment

  • Has a strong eye for storytelling, creative quality, and audience engagement

  • Stays curious about emerging trends, AI tools, and content innovation

  • Can effectively manage teams, timelines, and multiple moving parts simultaneously



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