Dhansthal Sales Manager for Loan Sourcing

About Dhansthal

Dhansthal is a fast-growing fintech company operating as a
Direct Selling Agent (DSA) for leading Banks and NBFCs. We specialize in
sourcing and servicing retail, MSME, and institutional lending opportunities
while building a technology-driven lending ecosystem. Our long-term vision is
to create a peer-to-peer marketplace lending platform, with the current focus
on scaling loan sourcing, digital lending partnerships, and institutional
empanelment. We're backed by Kadel Labs, an enterprise fintech technology
company, and we're building toward something bigger: a future P2P lending
marketplace connecting borrowers directly with institutional and retail
capital.

Role Overview

We are looking for an experienced DSA Sales
Manager to lead the expansion of our DSA network and strengthen
partnerships with Banks and NBFCs. This role combines business development,
institutional relationship management, and revenue ownership.

The ideal candidate will be responsible for building a
high-performing DSA ecosystem, driving loan sourcing volumes, and managing the
end-to-end empanelment process with lending institutions, particularly those
offering digital lending solutions.

Experience: 4–8 Years

Location : Udaipur, Bhopal

Key Responsibilities

• DSA Network Development & Management
  Recruit,
  onboard, and manage a network of DSAs, connectors, and loan agents across
  target markets.
  
• Drive
  loan sourcing across Personal Loans, Business Loans, MSME Loans, LAP, and other
  lending products.
  
• Set
  sourcing and disbursal targets for the DSA network and monitor performance.
  
• Conduct
  regular product and process training for channel partners.
  
• Design
  and implement attractive incentive and payout structures aligned with business
  objectives.
  

Bank & NBFC Empanelment

• Identify
  and establish partnerships with Banks and NBFCs for loan sourcing.
  
• Manage
  the complete empanelment lifecycle, including documentation, compliance,
  negotiations, agreements, and activation.
  
• Build
  and maintain strong relationships with business, credit, risk, and channel
  teams.
  
• Track
  the empanelment pipeline and ensure timely closures.
  

Digital Lending & Business Growth

• Promote
  digital-first lending partnerships using API-based or portal-driven loan
  journeys.
  
• Coordinate
  with internal Product and Technology teams to streamline lead flow into
  lender systems.
  
• Identify
  bottlenecks in digital loan processing and collaborate with partners for
  resolution.
  
• Increase
  the share of digitally processed loan applications.
  

Sales Operations & Compliance

• Ensure
  adherence to RBI DSA guidelines, KYC requirements, and lender-specific
  compliance standards.
  
• Maintain
  accurate MIS reports covering sourcing volumes, approvals, disbursals,
  rejection analysis, and payout reconciliation.
  
• Support
  lender audits and compliance reviews whenever required.
  
• Monitor
  business performance and recommend strategies to improve conversion and
  productivity.
  

Key Performance Indicators (KPIs)

• Monthly
  loan sourcing and disbursal volumes
  
• Number
  of new Bank/NBFC empanelment’s completed
  
• Growth
  of active DSA and connector network
  
• Productivity
  and conversion rates across the DSA channel
  
• Percentage
  of business processed through digital lending platforms
  
• Compliance
  adherence and audit performance
  
• Revenue
  generated through the DSA channel
  

Required Skills & Experience

• 4–8
  years of experience in DSA Sales, Channel Sales, Lending Partnerships, or
  Business Development within Banking, NBFCs, or FinTech.
  
• Proven
  experience in Bank/NBFC empanelment and institutional relationship
  management.
  
• Strong
  understanding of Retail, MSME, and Business Loan products.
  
• Knowledge
  of RBI DSA regulations, KYC processes, and lending compliance.
  
• Experience
  working with Loan Origination Systems (LOS), CRM platforms, and digital
  lending portals.
  
• Excellent
  negotiation, networking, and relationship management skills.
  
• Strong
  analytical ability with experience managing MIS, sales reports, and
  performance dashboards.
  
• Comfortable
  working in a target-driven, high-growth environment.
  

Preferred Qualifications

• Prior
  experience with a DSA, FinTech, Loan Aggregator, NBFC, or Bank Channel
  Sales team.
  
• Existing
  relationships with Banks, NBFCs, or lending partners will be an advantage.
  
• Exposure
  to Government lending schemes such as Mudra, CGTMSE, PM SVANidhi, etc.
  
• MBA/PGDM
  in Finance, Marketing, or Sales is preferred but not mandatory.