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Digital Designer

Job Description - Digital Designer

Farnell

Farnell, an Avnet company, is a global high-service distributor of technology products, services and solutions for electronic system design, maintenance and repair.


Job Summary:

Creates visual concepts (graphic designs) using computer software to communicate messaging that inspires, informs and/or captivates audience or viewer. Develops the overall layout and production design for internal and external communications such as banner ads, .html email pushes, ads, brochures and more.


Principal Responsibilities:

  • Works with internal groups and/or business partners to coordinate the design of new marketing/sales projects, discussing business objectives and requirements.
  • Develops graphics, visual or audio images that identify a product or convey a message, while being mindful of brand guidelines.
  • Presents ideas/concepts/final imagery to clients, and advises clients on strategies to reach particular audiences.
  • Monitors and assesses effectiveness of design projects.
  • Manages project details and develops daily activities to ensure the project is on-plan as defined.
  • Keeps abreast of emerging technologies in new media, particularly design programs such as InDesign, QuarkXPress, FreeHand, Illustrator, Photoshop, 3ds Max, Acrobat, Director, Dreamweaver and Flash.
  • Other duties as assigned.

Job Level Specifications:
  • Thorough knowledge of principles, theories and concepts in area of discipline. Competent in all job functions and has general understanding of the industry practices, techniques and standards.
  • Develops solutions for a variety of situations and works on projects requiring evaluation and analysis. May refer to policies, practices and precedents for guidance; determines best course of action to achieve results.
  • Work is performed independently and requires the exercise of judgment and discretion. May receive some limited guidance for new assignments. Work may be reviewed for overall adequacy.
  • Collaborates with management and team members within the department/function and other areas of the organization. May represent department internally or externally.
  • Actions may impact the success of the overall department and/or the organization. Failure to accomplish work or erroneous decisions may result in delays to projects, loss of revenue or allocation of additional resources to remedy.

Work Experience:
  • Typically 3+ years with bachelor's or equivalent.

Education and Certification(s):
  • Bachelor's degree or equivalent experience from which comparable knowledge and job skills can be obtained.

Distinguishing Characteristics:

The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills.

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