Digital Marketing Lead

Company : Techbrein Solutions Pvt Ltd

Job Type : Full Time

Kozhikode, India

Number of Applicants

:

000+

Apply Now

Let AI Supercharge Your Job Hunt!

JobCopilot scans 500,000+ company career sites daily to find jobs for you

Never miss an opportunity Save hours by auto-filling applications forms Land more interviews with tailored applications

Activate JobCopilot

Job Description - Digital Marketing Lead

We are seeking a highly motivated and results -driven Digital Marketing Manager to
lead our online marketing efforts. You will be responsible for developing, implementing,
and optimizing digital marketing campaigns to drive brand awareness, customer
engagement, and business growth.

Key Responsibilities:

1. Strategy & Planning:

â Develop and execute comprehensive digital marketing strategies aligned with business goals.

â Identify target audiences and create data -driven marketing plans.

â Manage and allocate the digital marketing budget efficiently.

2. Campaign Management:

â Plan and oversee paid digital campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other platforms.

â Optimize PPC campaigns for conversions and ROI.

â Implement and manage email marketing campaigns.

3. SEO & Content Marketing:

â Oversee SEO strategy to improve organic search rankings.

â Collaborate with content creators to develop high -quality blog posts, landing pages, and other digital assets.

â Optimize content for SEO, engagement, and conversion.

4. Social Media & Community Engagement:

â Manage social media strategy across multiple platforms.

â Monitor engagement, respond to queries, and build a strong brand presence.

â Analyze social media performance and adjust strategies accordingly.

5. Analytics & Performance Tracking:

â Track, analyze, and report on digital marketing performance using Google Analytics, Google Tag Manager, and other tools.

â Use data -driven insights to optimize campaigns and improve ROI.

â Conduct A/B testing to improve ad and landing page performance.

6. Collaboration & Leadership:

â Work cross -functionally with design, sales, and product teams to ensure marketing consistency.

â Stay up -to -date with digital marketing trends, tools, and best practices.

â Manage a team of marketing specialists (if applicable).

Requirements

â Bachelor’s degree in Marketing, Digital Marketing, Business, or a related field.

â 3+ years of experience in digital marketing or a similar role.

â Expertise in SEO, SEM, Google Ads, Facebook Ads, and other paid advertising platforms.

â Hands -on experience with Google Analytics, Google Tag Manager, CRM systems, and email marketing platforms.

â Strong understanding of content marketing, social media strategies, and influencer marketing.

â Experience with A/B testing, conversion rate optimization (CRO), and growth hacking strategies.

â Excellent analytical, problem -solving, and decision -making skills.

â Strong written and verbal communication skills.

Preferred Qualifications:

â Certification in Google Ads, HubSpot, or Facebook Blueprint is a plus.

â Experience in B2B or eCommerce marketing.

â Knowledge of basic graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

Email address

Why are you reporting this job?

I think it’s a discriminatory or offensive

I think it’s fraudulent or a scam

I think it’s trying to sell something unrelated to the job / it’s asking for money

I think it contains incorrect or broken information

Other

All Job Ads are subject to GrabJobs’s Terms of Service. We allow users to flag postings that may be in violation of those terms. Job Ads may also be flagged by GrabJobs moderation team. However, no moderation system is perfect, and flagging a posting does not ensure that it will be removed.