Director of Admissions & Marketing

Job Description

As Director of Admissions & Marketing (DAM), you’ll be a member of the school Senior Leadership Team (SLT) with prime responsibility for driving student enrolment.

You’ll do this by ensuring families receive an exceptional experience at each stage of their journey with our school - from awareness and consideration, through to enrolment and advocacy. We call this our Family Experience Journey, and everything we do in MAC (Marketing, Admissions and Communications) revolves around this.

To deliver an exceptional family experience each and every time, you’ll need to forge great relationships with colleagues from across the school, so that everyone is working together to achieve our vision. 

As an exceptional leader of people, you’ll coach and develop the commercial, creative and customer-orientated skills of your team, and be a consummate ambassador for the school brand.

As a DAM, you’ll also play a pivotal role in building the school community and reputation.

Please find the attached detailed JD: JD - DAM.pdf 

Required Skills/Abilities

As an expert, here’s what we expect:

• You’ll be degree educated and have at least 8 years’ demonstrable and senior experience in a sales position, ideally in the service delivery sector.


• You’ll possess strong leadership skills and a proven ability to manage and coach a team of marketing, communications and sales specialists to achieve business objectives


• You’ve got superb project management skills and know how to mobilise efforts to launch successful initiatives


• You’ll be a natural communicator, adept at building relationships and influencing outcomes at all levels, both inside and outside our organisation


• You’ll be able to prove you love data, with experience of capturing and analysing it, and using it to come up with actionable insights


• You’ll be digitally savvy, able to make a positive contribution to the school’s digital’s footprint of owned, earned and paid media