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Create, schedule, and manage email campaigns including promotional, transactional, drip, and newsletter campaigns
Write engaging email copy and subject lines to improve open and click\-through rates
Design and manage email templates using tools such as Mailchimp, Brevo, HubSpot, or similar platforms
Manage subscriber lists, segmentation, and automation workflows for lead nurturing
Track, analyze, and optimize campaign performance (Open Rate, CTR, Conversions, Bounce Rate)
Perform A/B testing on subject lines, content, layouts, and CTAs to improve campaign effectiveness
Ensure email hygiene, deliverability, and compliance with spam regulations and data privacy guidelines
Coordinate with marketing and sales teams for smooth lead handover and effective nurturing
1â3 years of experience in Email Marketing, Lead Nurturing, and Campaign Management
Experience managing email marketing campaigns for international clients
Strong understanding of cold email campaigns, drip campaigns, and follow\-up sequences
Hands\-on experience with email automation tools and CRM platforms (Mailchimp, Brevo, HubSpot, or similar)
Ability to generate, manage, and nurture international leads through email marketing
Experience in email list building, segmentation, and data validation
Strong understanding of key metrics such as Open Rate, CTR, Conversion Rate, Bounce Rate, and A/B testing
Experience coordinating with Sales / Business Development teams
Excellent written communication skills with strong email copywriting abilities
Bachelorâs degree in Marketing, Business, or a related field (preferred)