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Event Specialist_Marketing

Job Description - Event Specialist_Marketing




Job Responsibilities




  • Own the end-to-end planning and execution of befree's events calendar — virtual, hybrid, and in-person

  • Conceptualise and design event formats, themes, and agendas aligned to business objectives

  • Manage logistics: venue, vendors, A/V, catering, run-of-show, and on-the-day coordination

  • Build and manage panelist, speaker, and sponsor relationships

  • Develop event collateral in collaboration with design — invitations, programmes, signage, decks

  • Drive event registrations and attendance through email, social, and partner outreach

  • Coordinate pre-event communications, reminders, and post-event follow-up sequences

  • Own post-event reporting: attendance, engagement, pipeline generated, and qualitative feedback

  • Manage event budgets and ensure delivery within agreed cost parameters

  • Identify and evaluate third-party events (conferences, expos) for befree's participation or sponsorship



Experience/ Educational Qualification:




  • 4–5 years of event management experience, with a mix of corporate and owned-IP events

  • Demonstrated ability to plan and host events from concept to close, not just execute someone else's brief

  • Strong project management skills — you can hold multiple timelines simultaneously without dropping anything

  • Excellent interpersonal and stakeholder management skills (speakers, sponsors, vendors, attendees)

  • Sharp written communication for invites, moderator guides, and post-event comms

  • Comfortable with virtual event platforms (Zoom Webinar, Hopin, Airmeet, or equivalent)

  • Keen eye for detail and brand consistency in event materials



Technical Skills:



  • Experience running events for professional services, fintech, or B2B SaaS audiences

  • Prior exposure to events targeting US, UK, or Australian markets

  • Experience with event tech (registration platforms, CRM integration, attendee apps)














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