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Executive - Consumer Insights & Research

Job Description - Executive - Consumer Insights & Research

About Smytten


Smytten is a consumer discovery and trial platform.


In simple terms:



  • It helps users discover, try, and buy new products across categories like beauty, personal care, food, wellness, and more.

  • Users can order trial packs (samples) before committing to full-size products.

  • This creates a win-win:


    • Consumers get to explore new brands risk-free

    • Brands get access to high-intent consumers



Intersection of e-commerce + product discovery + consumer insights.


What is Smytten Pulse?


Smytten Pulse is the consumer research and insights arm of Smytten.


It leverages Smytten’s large user base to help brands understand:



  • Consumer preferences

  • Product feedback

  • Market trends

  • Purchase behaviour


 Roles and Responsibilities


Roles:



  • Strong understanding of end-to-end primary research processes including study design, questionnaire development, and survey execution.

  • Ability to interpret data and generate actionable insights for business and brand strategy.

  • Well-versed in both quantitative and qualitative methodologies, with hands-on experience in real-time studies.

  • Exposure to shopper research including different types of studies

  • Proficient in developing and presenting topline summaries and insight decks tailored to different stakeholders.

  • Effective communicator with clients and internal teams to align on research design and outcomes.


 Responsibilities:



  • Designing and executing custom research projects to address client needs, from objective framing to final reporting.

  • Analyzing raw data and transforming it into clear, actionable insights.

  • Coordinating with field teams, tech teams, and clients to ensure smooth data collection and timely delivery.

  • Adapting research tools (e.g., surveys, trackers) to meet evolving project requirements.

  • Supporting proposal development, costing, and project timelines.

  • Translating client briefs into practical research design and helping interpret business implications from research findings.


Experience:



  • 1–2 years of relevant experience in market research, especially in CPG/FMCG sectors (mandatory)


Qualifications:



  • Graduate or Postgraduate in Business/Marketing/Statistics/Economics or relevant field.

  • Experience with data interpretation tools (Excel, PowerPoint; familiarity with platforms like SPSS/Tableau is a plus).


Compensation:



  • Competitive and as per industry standards.

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