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Group Head/ Sr. Manager - Media & Business

icon building Company : Liqvd.asia
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - Group Head/ Sr. Manager - Media & Business




WE DON'T WANT PEOPLE TO WORK FOR US



Let us put it this way; we want people to work with us.

Because when yo

u think of it, there's a big difference. At LIQVD ASIA, we believe more in

partners than employees. Our team is right now brimming with ideators, innovators, geek,

marketers and human experience strategists.


About LIQVD ASIA

 

We are an ideas company for the digital world!


Established in 2013, LIQVD ASIA is a digital marketing agency that is growing at a rapid

400% pace & has its relationships with a diverse national & global clientele. Our agency has

an exceptional reputation for creating award-winning digital content experiences that foster

trust with target audiences. LIQVD ASIA is comprised of marketing, creative and technology

professionals dedicated to connecting brands with people. Our vision and values are to

provide people with a professional and supportive environment where employees

contribute, grow and flourish. Our culture is forward thinking, respectful, collaborative, and

fun.


Additional Information

What's in it for you?

• Great salary and secure working environment

• Becoming an integral part of a cutting-edge agency and helping it grow

• Working with an international, talented and dedicated group

• Casual atmosphere with professional standards

• Creative, modern and spacious work environment


We’re LIQVD ASIA.

At LIQVD ASIA, we have professionals in marketing, creative and technology functions that

connect trends with brands and brands with people. Also, we boast of a value system and

culture that’s forward-thinking, respectful, collaborative, high-energy, fun, with zero

tolerance for sub-standard ideas. We are clear about one thing. We deliver success not

because of what we do, but because of who we are. And we don’t need any clear drink to tell

you that. View some of our work here. Our Current clientele - Schneider Electronics, ICICI

Bank, Bank Of Baroda, Asian Paints, GMR Airports, Parle Products, Zee Living Foodz, Nippon

India Mutual Funds etc.


HIRING PROCESS

Send us your resume >> We scan through your profile over a coffee >> If it’s interesting

(which we are guessing it would be) we will organize a video chat over a coffee or a drink of

your choice >> two rounds of meetings with our senior folks >> that’s it, you might just land

yourself at LA!



Key Responsibility:

- Affiliate Marketing
- Direct Publisher Buying
-Own and drive Digital Media Campaigns, Performance Marketing Campaigns
-Digital Media Planning, Media Buying and end-to-end campaign management across BFSI, FMCG and Affluent -Business Portfolio
-Campaign Management and optimization strategy across Digital and Social Channels – PPC, Display,
Facebook, YouTube and Programmatic, UAC & Mobile App Marketing
-Own the Optimization and continuous improvement of performance media channels to drive customer
Acquisition, Digital Sales, Up-sell and cross-sell."
-Manage aligned and Partner relations including Analytics team, Creative team, Publishers, Affiliates,
and Aggregators etc.
-Creative Performance analysis
Web Analytics & Traffic Analysis to track the Organic/direct Performance of Website
-Define and track KPIs to measure performance of various traffic generating channels including Organic,
Direct, Affiliates, Referral, Social, Paid etc.
-Hands on Digital Marketing work experience in executing Digital Media Campaigns, social media, SEM,
SEO
-Well versed with Platform Consoles like Adwords, Facebook Business Manager, DV 360,Twitter, LinkedIn Business
-Detailed understanding of digital marketing funnels and associated media platforms
-Understanding of Omni-channel campaigns and Marketing Automation
-Identifying cross sell & upsell opportunities
-Managing client relations & managing expectations

 

Required Skills:

-Good communication skills
-Platform Knowledge
-Strong knowledge of Adwords
-Media planning
-Media strategy
-Strong knowledge of Facebook Ads
-Knowledge of industrial Standards
-Used for past campaigns
-SEO integrated strategy knowledge
-Direct contact of platform representatives

 

Educational Qualification:

Bachelors Degree/ Masters Degree
Relevant experience of 4+ years

 





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