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About Paytm :
Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytm’s mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology.
About Team :
Join the Recharges & Bill Payments Product team at Paytm which touches millions of users daily across 26+ categories including Mobile Recharges, Electricity Bills, DTH, Credit Card Bills and FASTag. As a team, we operate at the intersection of scale, reliability, and innovation, constantly reimagining how India pays its bills. You'll be part of a fast-paced, data-driven environment with end-to-end ownership, where every experiment and product improvement directly impacts user experience for millions. If you're excited about solving complex problems at scale and building for Bharat, this is the place for you.
About the role :
We are looking for Growth Manager for accelerating the core growth metrics and user numbers. If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you.
Roles & Responsibilities :
● Lead the P&L responsibility for RU categories along with focus on bottomline enhancing strategies, optimising costs and delivering revenue targets
● Own the business growth charter for bill payments on Paytm and work closely with central teams to strategize and coordinate user and value growth.
● Devise innovative user growth strategies in line with the category’s vision and business goals to increase the category’s presence on and off the app.
● Work closely with management to share funnel conversion improvement ideas, feedback & present results.
● Identify demand levers by thoroughly understanding Rent transacting consumer behavior and building offerings around it
● Identifying user cohorts and run custom growth campaigns to drive user activation and user reactivation for growth in rent payments
● Define user acquisition and user retention strategies
● Monitor market trends, research consumer markets, and competitors’ activities
● Have an understanding of marketing and consumer behavior, experience in deploying successful marketing campaigns, and take ownership of implementation, tracking, and analytics
● Create and execute a strong performance marketing strategy & execution plan for building awareness and driving conversions
● Measure and report the performance of all marketing campaigns, and assess ROI and KPIs to track their efficacy over time
Superpowers that will help you succeed in this role:
● 5-7 years of experience in Rent payments or relevant experience in the consumer internet industry in similar roles across Growth and Category management.
● Experience is building category from the nascent stage is a plus point
● Extremely adept at stakeholder management
● MBA from Tier 1 Business school preferred
● High degree of ownership in taking things to completion
● Must be data driven with strong problem solving and analytical skills
● Ability to multitask and work on diverse range of requirements
● Excellent communication skills with ability to handle complex negotiations
Why join us?
· A collaborative output driven program that brings cohesiveness across businesses through technology
· Improve the average revenue per use by increasing the cross-sell opportunities
· A solid 360 feedback from your peer teams on your support of their goals
· Respect, that is earned, not demanded from your peers and manager
Compensation: If you are the right fit, we believe in creating wealth for you. With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants – and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!
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