Head of Growth - Ecommerce and Digital Marketing

About Our Client

The Consumer division mirrors a nimble FMCG model, rapidly growing with flagship brands in personal care , baby care, and in food & nutrition. They prioritize customer focus, agility, inclusivity, and a nurturing work environment. Our unique sustainability projects in healthcare, environment, and education reflect their commitment to social responsibility.

Job Description

1. Develop and execute growth strategies for all ecommerce channels, (Marketplaces,
, Quick Comm, D2C, e-Pharmacy) to drive sales and market share.
2. Lead and mentor a high-performing team responsible for ecommerce operations,
digital marketing campaigns, and performance analytics.
3. Collaborate with cross-functional teams including sales, marketing, IT & supply chain
to align growth initiatives with overall business objectives.
4. Drive innovation in ecommerce strategies, including quick commerce (Q-commerce)
initiatives, to capitalize on emerging trends and consumer preferences.
5. Optimize digital marketing campaigns across Google, Meta platforms (Facebook,
Instagram), and other channels to increase brand visibility, engagement, and
conversions.
6. Utilize data analytics and insights to identify opportunities, monitor key performance
indicators (KPIs), and make data-driven decisions to improve ROI.
7. Manage relationships with external partners, agencies, and vendors to leverage
expertise and resources for effective execution of growth strategies.
8. Stay updated with industry trends, competitive landscape, and digital marketing best
practices to drive continuous improvement and innovation.
9. Develop and monitor budgets, forecasts, and performance metrics related to
ecommerce and digital marketing initiatives.
10. Collaborate with the leadership team to present growth strategies, performance
updates, and recommendations for business expansion.

The Successful Applicant

Should have a deep understanding of ecommerce marketplaces, quickcommerce platforms, and digital marketing tools to drive brand awareness, customer
acquisition, and revenue growth.● Master's degree in marketing, business administration, or a related field.
● 10-12 years of experience in ecommerce, digital marketing, and growth-focused
roles, preferably in the FMCG or consumer goods industry.
● Proven track record of driving growth and achieving revenue targets across
ecommerce channels and digital platforms.
● Strong leadership skills with experience in leading and developing
high-performing teams.
● In-depth knowledge of ecommerce marketplaces, quick commerce concepts,
and digital marketing tools (Google Ads, Facebook Ads Manager, etc.).
● Analytical mindset with the ability to interpret data, derive insights, and make
strategic decisions to optimize performance.
● Excellent communication, presentation, and stakeholder management skills.
● Ability to thrive in a fast-paced environment, prioritize tasks, and drive results
with a sense of urgency.