IN- Senior Associate_ Salesforce Data Cloud_GCC_Advisory_Gurgaon

Job Description & Summary: We are looking for a seasoned Salesforce Data Cloud 

Responsibilities: 

•   Implement and configure Salesforce Data Cloud (formerly Customer Data Platform / Data 360).  

•   Design and manage data ingestion pipelines from multiple sources (CRM, ERP, external systems).  

•   Configure data streams, data model objects (DMOs), and calculated insights.  

•   Perform identity resolution and data unification to build single customer views.  

•   Work with segmentation and activation for marketing, sales, and service use cases.  

•   Integrate Data Cloud with:  

• Marketing Cloud, Sales Cloud, Service Cloud 

• External systems using APIs and connectors 

•   Develop data transformations using SQL, data mappings, and harmonization rules.  

•   Ensure data quality, governance, security, and compliance.  

•   Collaborate with business teams to identify use cases for personalization and analytics.  

•   Enable AI use cases using Data Cloud + Einstein AI / Agentforce. 

Mandatory skill sets: 

•   3–8 years of experience in Salesforce / Data Engineering / CDP platforms  

•   Hands-on experience with:  

• Salesforce Data Cloud (Data 360 / CDP) 

• Data ingestion, transformation, and modeling 

• SQL and data manipulation 

•   Strong understanding of:  

• Customer data platforms (CDP) architecture 

• Identity resolution and data unification 

•   Experience with:  

• APIs (REST/SOAP) 

• Data integration tools (MuleSoft, Informatica, etc.) 

Preferred skill sets: 

 Salesforce certifications such as:  

• Salesforce Data Cloud Consultant (highly preferred) 

• Platform Developer / Administrator 

  Experience with:  

• Marketing Cloud / Journey Builder 

• Data Lake / Data Warehouse concepts 

• Cloud platforms (AWS, Azure, GCP) 

  Understanding of AI/ML and personalization strategies 

Years of experience required: 

      4 to 8 Years 

Education qualification: 

BE/B.Tech/MBA/MCA