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Inside Sales / Business Development Executive

Job Description - Inside Sales / Business Development Executive

Role Overview


We are looking for a highly driven Inside Sales / Business Development Executive focused on acquiring new clients. This is a pure hunting role involving outbound prospecting, pipeline building, and closing deals for digital marketing and branding services.


Who This Role Is For



  • A true hunter with strong new business focus

  • Someone who thrives on cold outreach, follow-ups, and closures

  • Comfortable with revenue targets and performance-driven roles

  • Not suited for account management or passive inbound handling


Key Responsibilities


Lead Generation & Prospecting



  • Identify and target high-potential clients (startups, D2C brands, SMEs, corporates)

  • Generate leads through cold calling, LinkedIn outreach, emails, and networking

  • Build and maintain a strong sales pipeline

  • Qualify leads and schedule meetings


New Business Development



  • Understand client marketing challenges and pitch relevant digital solutions

  • Present services including SEO, performance marketing, social media, content, and web solutions

  • Collaborate with internal teams to create proposals

  • Drive follow-ups and move prospects through the funnel


Sales & Revenue



  • Close small to mid-size deals and retainers independently

  • Achieve monthly revenue targets (~₹20 Lakhs)

  • Maintain CRM hygiene and pipeline tracking

  • Track KPIs: leads, meetings, proposals, closures, revenue


Relationship Management



  • Build relationships with decision-makers (Founders, CMOs, Marketing Heads)

  • Identify upsell and cross-sell opportunities

  • Ensure smooth transition to account management post closure


Required Skills



  • Strong communication and presentation skills

  • Confidence in cold calling and outbound sales

  • Solid understanding of digital marketing services:

    • SEO

    • Performance Ads (Google / Meta)

    • Social Media Marketing

    • Website Development

    • Content Marketing



  • Strong negotiation and closing skills

  • Self-driven with a strong hunter mindset

  • Familiarity with CRM tools (HubSpot, Zoho, Salesforce preferred)


Preferred Background



  • Experience in digital marketing / agency sales (mandatory)

  • Experience selling to startups, D2C brands, and mid-market companies

  • Proven experience in outbound lead generation and deal closure


Revenue Expectations



  • Monthly revenue target: ~₹20 Lakhs

  • Strong pipeline mindset (3x target coverage)

  • Focus on consistent deal closures and revenue growth


What We Expect



  • Strong closing ability (not just meeting booking)

  • High resilience and persistence

  • Ability to handle objections and negotiations

  • Clear understanding of marketing ROI and client growth

  • Hunger for incentives and performance-driven rewards


What Will Make You Stand Out



  • Proven experience closing ₹10L–₹20L+ deals

  • Strong LinkedIn prospecting skills

  • Experience in agency retainers

  • Consistent track record of achieving targets

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